A few months ago our VP of Sales posted an article, “But I Want Commerce and Content Management!” The post talked about the need and growing availability of combined commerce and content management solutions. Recently, two of our technology platform partners, Insite Software and Sitecore, have formed a strategic alliance to bring an even better […]
Posts Tagged ‘eCommerce’
So…You need a new website.
by David Hess Allow me to cut to the chase. You know you need a new website and do not need me to explain why. Your business stakeholders, your IT team, and that nagging voice in your head remind you on a daily basis that your site lacks speed, functionality, and no longer drives the […]
How to Create a Seamless Omni-Channel Retail Experience
Consumer shopping behaviors and expectations are rapidly resulting in a redefinition of the shopping experience. Consumers are given more choices in the ways they engage with brands and enabling them to shop in a variety of different ways at every stage of their shopping journey. In response, retailers need to personalize the consumer experience with […]
Big Data? Big Deal! – PIM Is the Glue that joins Omni-Channel Marketing & eCommerce
Written by Brad Martell For this brief I’m going to focus on PIM and will write at a later date about eCommerce Platform’s, CDN’s and DAM’s. My original title for this post was going to be, “PIM, the ‘irrigation channel’ that sustains your multi-channel crops.” (Please forgive the Midwestern boys farming analogies): I wanted to reflect […]
Liferay Marketplace Adds eCommerce
Liferay today announced that the Marketplace they launched in 2012 has new ecommerce features. By this they mean that you can buy and sell apps. The store lets you: Sellers Select a license term with perpetual or non-perpetual Offer support services Define your pricing structure which can include bundles and discounts Price the app based […]
Agency vs. internal hire – What’s right for your business?
by Karen Van Ert A little background on me…. I’ve spent the majority of my career managing large internal marketing, UX/UI and content teams, and the companies I’ve worked for fully supported me building internal teams over outsourcing – in fact they pushed for it. At my last gig, I started with six very bright, […]
Ecommerce-centric email. If you’re not doing it, you should be.
Written by Karen Van Ert When given focus, email has the opportunity to bring in 20% of your on-line revenue with an extremely efficient ROI. Plus, if you’re spending time on Paid and Organic search, and not focusing on email, you’re leaving a lot of return visitor revenue on the table. Yes, there’s effort needed from […]
Capitalizing on Emerging Payments with a Succesful Strategy
We’ve heard it a million times. Mobile technology is changing the way customers interact with most organizations, most prominently in financial services and retail. Key players must possess mobile versatility and utility as emerging payment strategies reshape how we engage with customers on digital channels. During our upcoming webinar, “Cashing in on Mobile Payments with […]
IBM WebSphere Commerce practice – UPS integration (Aaron Dai)
In particular, this blog is provided by Aaron Dai. Perficient GDC has a team focusing on IBM WebSphere commerce development. To deliver client eCommerce solution with better user experience, the team devotes to learn technologies related to WebSphere Commerce project. As a member of it, I would like to share some experience of integrating UPS […]
How the Growth of Mobile is Changing the UX Landscape
Last week I joined Enlighten (now Perficient Digital) senior interaction designer Krysta Stone at the 2011 Internet User Experience Conference here in Ann Arbor, Michigan. It was great to see so many familiar faces from the local User Experience community, as well as meet newcomers, and, in some cases, finally put a face with a […]
The Integration of Web Analytics and Business Intelligence
Both Web Analytics and Business Intelligence attempt to tell part of a story, one in which a visitor becomes a customer and everything in between; however, these two disciplines have always presented information separately due to various reasons, leaving out the holistic view so many companies need to gauge efficiency and business value. Since the […]
e-Commerce on Facebook: If You Build It, Will They Buy It?
The other day I went to take my kids to Michigan Adventure, and, of course, they loved everything from the coasters to the go cart races. And, of course, they had the usual park fare, a plate of cheese that appeared to have some nachos sprinkled in and a hot pretzel with enough salt to […]