As Simon Sinek pointed out, “people want to do business with you because of why you do what you do.” The story of Steve Jobs revolutionizing the marketing of Apple products and building a cult of Apple loyalists is timeless. This is the age of the customer and word of mouth is the best marketing […]
Posts Tagged ‘digital transformation’
Driving in the Fast Lane: Microsoft’s Connected Car
Last week at CES, Microsoft announced the “Microsoft Connected Vehicle Platform,” which the company describes as: “…a set of services built on the Microsoft Azure cloud and designed to empower auto manufacturers to create custom connected driving experiences. This is not an in-car operating system or a ‘finished product;’ it’s a living, agile platform that […]
5 Cloud Predictions for 2017
2016 saw the continued growth of cloud adoption among large organizations as well as predictions around the technology. Some of the notable highlights included: Gartner’s declaration that by 2020, a corporate no-cloud policy will be as rare as a no-internet policy is today. Forrester’s prediction that the public cloud services market will grow to $236 […]
Top 10 Financial Services Blog Posts Of 2016
While we rolled into 2017, I thought it would be neat to see what our readers were, well, reading. Without further ado, here are the top 10 blog posts Perficient’s financial services practice wrote that seemed to be popular among readers. They’re ranked in order of popularity, with number one being the most viewed piece. Citi’s Digital […]
Customer Experience Transformation at The Henry Ford
The Henry Ford is a history museum with 26 million artifacts that tell the story of America’s formation, but they had no way to connect with visitors beyond the museum walls. Our Perficient Digital team was excited to partner with Sitefinity to bring the museum’s customer experience to life through digital transformation. Read more about […]
Digital Transformation Tops CIO's Agenda for 2017
While it’s behind a paywall, you should still read this article about what tops their 2017 agenda. CIO’s are definitely looking to invest this year in what makes the most sense and of course Digital Transformation tops that list.
Digital Transformation Tops CIO’s Agenda for 2017
While it’s behind a paywall, you should still read this article about what tops their 2017 agenda. CIO’s are definitely looking to invest this year in what makes the most sense and of course Digital Transformation tops that list.
Role of Data in Digital Transformation
As we move into 2017, Digital Transformation is seen as a core competency instead of innovation for information leaders (especially sales and marketing). In addition, digital spend is an important contributor in 2017 for IT and spend is projected to increase 2.9% (Gartner IT Spend Worldwide Forecast). Here is what the industry analysts have to […]
100+ Examples Of Digital Transformation In Financial Services
Similar to the way digital transformation means different things to different people, there are myriad types of projects and initiatives that fall under the concept of digital transformation, including: Implementing methods that enable changes to be made quickly on digital platforms, such as websites, mobile, social, and portals Developing websites and portals that are mobile-friendly […]
Reimagine Your Business in a Digital-First World with Microsoft
It’s 2017 – now is the time for your business to undergo a digital transformation. Whether B2B or B2C, consumers have come to expect a high level of engagement and great customer experiences. When you consider your company’s customer interactions, ask yourself these questions: Are you using digital channels to explain, execute, and differentiate your […]
Economic Essentials of Digital Strategy
Every now and again I come across an article that moves from interesting to important. McKinsey has a great article on the Economic Essentials of Digital Strategy. It’s a long and in depth article that takes the topic to a higher and more strategic level of what’s forcing you digital transformation and why. I won’t […]
5 Criteria to Consider for an Internet of Things Platform
In the current market research trend there a leaders across various IoT industries setting trends for how companies can start utilizing IoT, and how. Current leaders in the Internet of Things platform market consist IBM, PTC, GE, Microsoft, and Amazon Web Services. How do you choose a platform for your company? Consider this criteria: Connectivity: […]