Every now and again I come across an article that moves from interesting to important. McKinsey has a great article on the Economic Essentials of Digital Strategy. It’s a long and in depth article that takes the topic to a higher and more strategic level of what’s forcing you digital transformation and why. I won’t go into too much detail but let me introduce the framework.
It’s worth it to go into the examples of what drives your change and how you should react depending on the degree of change and whether it’s driven from the demand or supply side.