Posts Tagged ‘customer experience’

On Monday I showed you an single icon from NPR One’s website, and I asked you ponder what you might expect to happen if you clicked on that icon, then to post the name you would give the icon in the comments. It’s friday. So, I’ll make good on my promise to reveal the true meaning of the icon […]

IBM Cognos TM1 is well-known as an enterprise planning software platform that can transform your entire planning cycle, from target setting and budgeting to reporting, scorecarding, analysis and forecasting [1], and Perficient is well-known for delivering expertly designed TM1-based solutions. At Perficient, we are excited about solving our customers’ business needs. Every Cognos TM1 implementation […]

At Perficient, mobility isn’t something we add on to a project; it is something baked in from the beginning in almost every project. It is one of the reasons that our shift to User Experience and then to Digital Translation may have happened faster than other consulting firms. In our latest numbers, more than 75% […]

In the past year, we have seen a lot of online stores expand into the offline realm. As everything seems to be going digital, why are ecommerce sites developing brick-and-mortar stores? For starters, 90% of all sales occur in a brick-and-mortar setting.  AND 95% of all retail sales occur amongst retailers that have some sort […]

From commerce to personalization to cybersecurity to the customer experience, the consumer markets industry is experiencing a huge transformation this year driven by these types of trends. Organizations must transform complex data into seamless and simple operations all while gaining customer insights and services responses. Consumers are more connected than ever due to mobile, social […]

  The healthcare industry continues down the path of transformation with the goal to provide higher quality, lower cost care for individuals and overall populations. To meet these new objectives, healthcare providers are entering into newly formed partnerships and entities, which bring regional healthcare providers together with health plans to address population health, integrated care […]

I was surprised to know that designing for people with various forms of literacy issues would benefit literate users. In one study presented in a session I am now attending, I learned it does! Another surprise, about 50% of U.S. citizens report some type of literacy problem. As a result, when we think about digital transformation […]

Perficient is all about helping customers with their Digital Transformation initiatives, and there’s a lot of curiosity around the topic. While most people think of digital marketing and customer experience first and foremost, just as Nigel Fenwick, VP and Principal Analyst at Forrester Research mentioned during a webinar last week, business efficiency and optimization is […]

Last month I attended a Healthcare Marketing Summit in Chicago. During the event, Melody Smith Jones, Manager of Connected Health at Perficient discussed how hospitals should be taking the best practice marketing ideas and approaches from the retail industry and applying them to healthcare. Setting the stage for applying A Retail Strategy for Healthcare Melody […]

Technology is affording us the ability to do more with less every single day. In fact, as consumers, we’re able to do more with less, every single day, from anywhere.  In an highly electronic world, e-commerce companies are harkening us back to the old “Name That Tune” game show, priding themselves on how few clicks […]

  Last week, I was fortunate to attend a presentation by Kyle McNabb, VP of Research Strategy at Forrester. He spoke about how empowered customers have given rise to a new era. “The device is not the problem, the problem is what we can do with the device,” he said. McNabb continued to tell the […]

In just a few more days, we will host Nigel Fenwick, Vice President and Principal Analyst Digital Strategy at Forrester. We’ve been collaborating for a few months on the topics we will address and the format.  Nigel walked us through some of his answers to our questions today, and I’m pretty excited about the webinar. […]