Posts Tagged ‘Communities’

We believe that demonstrating respect for your customers is the best way to keep them happy and engaged. But what does “demonstrating respect” mean in the context of customer support? It could translate to, Being transparent about your policies and acknowledging issues when they arise Providing customers with valuable self-help resources so they are empowered […]

Salesforce.com launched the Service Cloud Console (now called the Salesforce Console for Service) several years ago to enable customer support agents to manage cases more effectively and efficiently by giving agents more access to key data with fewer clicks inside of a single browser window. It was so popular that Salesforce extended it to Sales […]

These two acronyms share two of the same letters but are very different in their purpose and history. We share a perspective on how customer relationship management (CRM) and Electronic Medical Record (EMR) systems combined can be invaluable at what they do best and result in the best of both worlds for providers and patients. […]

When I think of major healthcare trends one of the most interesting is that of connected health, the idea that healthcare delivery uses technology to deliver patient care outside of the hospital or doctor’s office. Patient – doctor interactions can now extend past visits to a more engaging ongoing relationship with providers, where patients have […]

You see the commercials on TV, the alluring websites, digital advertising in airports, on billboards, on the radio, in magazines, everywhere. Let’s face it, the war for patients in healthcare is in full swing. Whether you are a hospital, a physician, a pharmaceutical company or any combination thereof, you are now operating in a highly […]

According to Frost & Sullivan’s Global Marketing Automation Software Market research, global marketing automation software revenue is at $550.7 million and is expected to reach $1.9 billion by 2020. Last week Joan Rothman posted the article A New Marketing Automation Benefit Emerges which prompted me to write about how I how help companies drive more qualified leads […]

Whether you are thinking about implementing a Salesforce solution or expanding upon the Salesforce solution you already have, there are several factors to consider when selecting the right company to partner with: 1)     Do they have extensive experience implementing a Salesforce solution with companies in your industry? 2)     How knowledgeable are they building and deploying […]

Marketing automation is helping companies meet the challenges of today’s business realities ─ breakneck pace, savvy buyers, overwhelming amount of media channels and intense pressure to continually demonstrate value. Leveraging smart tools in strategic ways to set your brand apart from the rest is not an option, it’s a business imperative. Automating the end-to-end marketing […]

Healthcare organizations must comply with complex medical coding and billing rules, along with HIPAA (Health Insurance Portability and Accountability Act) privacy and security regulations. Healthcare data, including Protected Health Information (PHI), must be kept secure, confidential, and available only to authorized users, traceable, reversible and preserved for long periods of time. The right cloud solution for a […]

We have said it before, but with the unveiling of Salesforce1, it’s the perfect time for a reminder about the three pillars of CRM User Adoption success: people, process, and technology.  With the launch of Salesforce1, there’s no question that salesforce.com nails these three drivers.  There are several components to user adoption success, but the […]

Strong user adoption is key to the success of any cloud-based CRM system. Attaining it requires a deep understanding of the three pillars of adoption – people, process and technology – and how they influence CRM success. With more than 3,000 successful cloud computing engagements, Perficient knows that without optimal alignment of the three pillars, […]

Get 2014 off to a great start with these Service Cloud Enhancements. Perficient Service Cloud experts developed this  list to help clients hone in on the features and functionality that can help boost your Customer Service performance.   #1 Console for Service Cloud If you’re in a fast-paced environment, the enhanced Console helps you locate, update, […]