There’s been a massive change of tone in the healthcare space over the last few years. What is it you might ask? Well, simple. Proactive healthcare choice. Let me explain. Traditionally, healthcare was reactive – when something went wrong, we would go to the doctor or seek medical treatment. Today, however, the tables have turned […]
Posts Tagged ‘commerce’
Perficient Principals Quoted in Retail Touchpoints Article
Justin Racine, Perficient’s Principal of Unified Commerce, and Zach Zalowitz, Perficient’s Principal of Order Management, were both recently published in “The Ultimate Guide To Unified Commerce: Evolving Your Technology (And Mindset) To Drive Experience Innovation,” a tech guide written by Retail TouchPoints. Both Justin and Zach shared their perspectives on all things unified commerce strategy and […]
Mastering Feature Personalization for Native Mobile Apps and Web Applications
Fresh from the latest experimentation and personalization conferences, it’s evident that while artificial intelligence (AI) is the top trend, personalization remains a pivotal factor in your website and native mobile app. Surprisingly, many companies still underutilize this powerful tool. They may experiment with geo-targeting and content tweaks but struggle to see the direct impact on […]
Utilizing Generative AI to Enhance Order Experience
Businesses are going through a significant transformation with the emergence and focus on artificial intelligence (AI). Businesses are evolving with the adoption of AI disciplines like machine learning (ML), natural language processing (NLP), robotics, and many others. AI technologies are already on a path to magnify gains in productivity, efficiency, and adaptability. Forbes Advisor lists […]
4 Foundational Technology Needs to Actualize Unified Commerce
I haven’t been able to sleep well as of late. Why? Because of the excitement around all the possibilities Unified Commerce offers brands, but more so the opportunity it provides you, me, and the consumers that experience what brands have to offer daily. For context, Unified Commerce is the strategy, implementation, and actions that allow […]
Upcoming Webinar: Mastering B2B Commerce as a Distributor
Are you ready to unlock the full potential of B2B commerce? Mark your calendar for September 7th as Perficient participates in Optimizely’s virtual B2B Commerce Summit 2023. Across 2022 and 2023, economic headwinds have affected the growth of B2B vendors. Specifically, vendors are struggling with the rising cost of inflation, supply chain disruptions, and labor […]
Ultimate 5-Step Guide to Transitioning from Google Optimize
Ready for your Google Optimize sunset replacement? Strategies for Seamless Migration and Accelerated Experimentation Growth The upcoming Google Optimize sunset has made it crucial for businesses to find reliable replacements. In today’s data-driven environment, the functionality of data experimentation tools is paramount. Relying on A/B testing tools for measuring and enhancing website optimization is key […]
Seamless Expansion: Embracing D2C without Disrupting Your Existing Sales Channels
Manufacturing has become increasingly complex, with different channels and partners involved in the process of getting products to market. While this can have many positive benefits, it can also lead to channel conflict when a manufacturer decides to go direct-to-consumer (D2C). Understanding the D2C Landscape D2C channels are becoming increasingly popular for businesses looking to […]
The Smart Bs to Increase Sales
For several years now, especially since the Covid-19 pandemic, online sales have exploded worldwide. Today, anyone, anywhere, can buy anything. Online shopping has crushed the old rules of shopping and increased sales. The internet has revolutionized the act of searching for information. E–commerce sales boost the economy by increasing productivity, encouraging innovation, and driving better […]
How Strategists Can Help With PIM Implementations
Product information management (PIM) is a crucial aspect for those in the business of selling. It serves as a central hub for all relevant parties. Developing an efficient product management plan and recognizing the significance of outlining product use cases are crucial aspects for achieving success. The key is to create a comprehensive strategy. Collaborating […]
Why TikTok’s Newly Announced Ecommerce Business Is a Big Deal
TikTok – a Chinese social media platform where users can watch and create short video content – has cornered social media over the last few years with an estimated 834 million monthly users worldwide in 2023 and more growth expected in the coming years. With that in mind, TikTok now has plans to launch a […]
No more checks, please. Your business needs a digital payments strategy.
The digital payments landscape has undergone a significant progression, evolving from a luxury reserved for large enterprises to a necessity for businesses of all sizes. Businesses seek to optimize their operational efficiency as part of their digital transformation. In today’s business environment, physical checks present several challenges that hinder operational efficiency, including time-consuming processing, high […]