Posts Tagged ‘commerce’

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A Commerce Success Story: Empowering Patient Independence With an Enhanced User Experience

Consumers expect a better and more customized commerce experience, today, especially in healthcare and life sciences. Medical device organizations must work to understand and ease the customer journey to achieve an optimized experience and gain user trust. Caregivers and users of medical devices want a transparent purchasing experience that guides them to the information they […]

How to Optimize Your Business’ Purchasing Journey for the Modern Insurance Customer

In today’s evolving digital world, our insurance partners are trying to increase awareness and consideration for their brand through digital commerce strategies such as social media platforms and third-party adjacent platforms to garner the attention of customers in a new way. And we don’t want insurance carriers to just stop at the brand awareness and […]

How to Improve Your Organization’s Customer Experience in the Age of Digital Insurance

As customer expectations around how to purchase insurance online evolve, it’s crucial for insurance carriers to create online purchasing experiences that exceed expectations and drive revenue and growth opportunities for their organizations. To do this the right way, insurance carriers will need to evaluate their current ecommerce strategy to ensure they’re meeting both business goals […]

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Perficient, Adobe, and IBM Discuss How Supply Chain Modernization Has Become a Top Priority

BWG recently hosted a panel discussion with Perficient, Adobe, and IBM regarding business outcomes related to supply chain modernization. The significant increase and focus on eCommerce coupled with the recent news of the Adobe Commerce and IBM Sterling Order Management partnership brought these teams together to focus on supply chain modernization and prioritization. In the […]

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4 Direct-to-Consumer Ecommerce Strategies To Drive Sales and Loyalty in Pharma and Med Device

Today’s customers and patients crave and expect both personalized and convenient shopping experiences. And when given those experiences, consumers tend to buy and be more loyal because there’s less friction in the buying journey. It’s a recipe for direct-to-consumer (DTC) business models to thrive… “Seven in 10 (69%) of Americans made at least one purchase […]

Perficient Named inRiver North American Partner of the Year

We’re excited to announce that inRiver named us its North American Partner of the Year for 2020 at PIMpoint Digital on Thursday, October 7, 2021. This is an incredible recognition of our team and the hard work and collaboration they contribute each day. Our Relationship with inRiver Prior to this award, we were named inRiver’s […]

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Understanding React Portals and Their Importance

React portals provide a first-class way to render and allow child components, which are typically present outside the DOM, to live within a Document Object Model (DOM) node. This React portal component exists outside the DOM hierarchy of the parent component. When the child component visually separates out from its parent component, the portal can […]

One Big, Happy Ecommerce Product Family

Ah, product groups and families. There is a great debate (at least in my mind) around how to handle product families and their product children, specifically within your ecommerce platform. I’ve seen it handled two different ways, and while there aren’t any “right” answers, there are some considerations when potentially bundling items on your ecommerce […]

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Expanding Our Nearshore and Commerce Capabilities with Talos Digital

We’re excited to announce that Perficient has expanded its nearshore delivery and commerce capabilities with the acquisition of Talos Digital, an award-winning nearshore software development company, based in Colombia, South America, that specializes in SAP Commerce. With this acquisition, we’re expanding and enhancing our nearshore delivery capacity, building our commerce capabilities, and further growing our […]

Observing India’s Ecommerce During My Visit Amidst COVID-19

Planning a trip to another country typically requires a checklist of items, such as having a working cell service to make local calls and cash on hand (in local currency). These tasks ensure we can be self-sufficient when doing things such as calling a cab, buying a snack, contacting family or friends, and more. This […]

An Ecommerce Feature That Could Protect Your Site Against the Delta Variant

Last year I spoke about how COVID-19 would forever change B2B commerce and B2B ecommerce disaster planning. Thanks to the delta variant, much of what I wrote about in these previous blog posts will be needed once again to deal with the influx of product shortages and supply chain disruptions that businesses dealt with only […]

How Hospitals and Health Systems Can Leverage Ecommerce to Reduce Hospital Readmissions

A big challenge that hospitals and health systems face revolves around patients being discharged, then re-admitted in short order after they arrive home. This is problematic for a few reasons. Most obviously, patient health and wellness are always a top priority for hospitals and health systems, so when a patient is discharged and they have […]

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