Did you know that 45% of consumers are less than satisfied with their experience on digital channels? What’s lurking behind this customer experience issue? There are a number of reasons, and data fragmentation is among them. Consider for a moment at how fast data is growing each day. Worldwide digital data grows exponentially, and it’s […]
Posts Tagged ‘Adobe Experience Manager’
Let’s Get Personal: How to Overcome Elevated Expectations
Creating a customer-centric experience in the digital world is no longer a lofty objective – it’s a necessity. According to Gartner, 89% of companies expect to compete on customer experience in 2016. And in just four years, it’s estimated that 85% of a customer’s relationship with a brand won’t include face-to-face interactions. (Got your attention?) […]
5 Steps to Delight Customers with Personalization in AEM & Target
Consumers want relevant content, yet many brands have difficulty providing relevant and personalized content. One reason for this is duplicate authoring of website and personalized content. This duplication causes confusion and extra work, as authors must log into at least two systems to maintain site content. In the latest release of Adobe Experience Manager, Adobe has […]
Adobe Summit: Integrating Adobe DTM, Target, Analytics & AEM
At this year’s summit Adobe Summit, we had the exciting opportunity to showcase Perficient as a leading Adobe partner. As a Silver Sponsor, we felt it was our duty to demo Adobe powerful products from the Marketing Cloud by integrating Adobe Dynamic Tag Management (DTM – formally known as Satellite), Adobe Experience Manager (AEM – […]
Data, Data Everywhere: Thoughts about the Livefyre Acquisition
When Adobe announced the acquisition of Livefyre this week, I thought about how this move plays into the Experience Era touted by Adobe during Summit 2016. If you’re not 100% familiar with Livefyre, here’s a quick overview – this social media content platform allows companies to search and gather user generated content from Twitter, Instagram […]
Perficient Achieves Specialization in Adobe Experience Manager
In a span of six months, Perficient raised the bar as an Adobe Business Partner by earning the distinction of Adobe Experience Manager Specialized Partner for the Americas. This recognition places Perficient among the most skilled and credentialed global partners for Adobe. “The Adobe Experience Manager Specialization helps Perficient not only to differentiate itself in […]
AEM and Google Cloud Vision – Impressions to Implementation
Chad Johnson’s recent observations on Google’s Cloud Vision API led us to start thinking of ways the image recognition software could be utilized within Adobe Experience Manager (AEM). Automatic asset tagging immediately sprang to mind. This solution reduces the burden on the end user in manually identifying and tagging the assets with relevant metadata. Google’s […]
AEM Infrastructure Series: Oak Clustering
In the application server world, clustering is typically implemented to promote redundancy and scalability, subsequently with a goal toward high availability—that is maintaining uptime on customer facing sites or services. It’s a common assumption that these same concepts apply when it comes to clustering on Adobe Experience Manager 6.x. Right? Not so fast. If you […]
AEM Infrastructure Series: Disaster Recovery Basics
As I woke up this morning and turned on the coffee maker, the buttons would not work. Trying the light switch, and the lights would not turn on. Sometime during the night my power went out. I realized this was the day to write about disaster recovery for Adobe Experience Manager, but in my case […]
AEM Infrastructure Series: Making the Case for Consistency
The Adobe Deploying and Maintaining AEM documents are an invaluable reference for the new or experienced systems administrator installing and configuring Adobe Experience Manager on premise. Despite the wealth of references, I all too often see installations that were not well thought through and result in maintenance headaches that would have been easy to […]
Adobe & Demandware: Cloud Integration for Content & eCommerce
Make no mistake—this week’s announcement of an Adobe/Demandware partnership is a pretty big deal for online retailers. In the words of Demandware VP Tom Griffin: By integrating best-in-class rich content authoring and creation with best-in-class enterprise commerce, we can provide a single, unified solution for all consumer touchpoints. At the same time, retailers can optimize […]
Live from Adobe Summit: Top Three to See
As the second day of Summit unfolds, Dan Klco, Perficient’s SME on the street and Senior Solutions Architect for our Adobe Practice, highlights the top three things to watch from Adobe. Check out the video to hear more about: Adobe Experience Manager Mobile Adobe Campaign Hands-on Adobe Lab What amazing things have you seen or […]