Mobile

Perficient is exhibiting and presenting this week at KScope14 in Seattle, WA. On Monday, June 23 I presented my retail-focused solution offering built upon the success of Perficient’s Retail Pathways, but using the Oracle suite of products. In order to focus the discussion to fit within a one hour window I chose restaurant operations to […]

People don’t buy in silos and they don’t market in them either. That’s just one of the dozens of bits of marketing wisdom Lee Odden will share in this episode. Lee is a consultant to many of the best-known brands, a sought after worldwide conference speaker, and author of top selling books such as “Optimize.” […]

The Digital Marketing Excellence Show is now a podcast! Click Here to listen to the second episode! The original DMEShow, now over 30 episodes in, is a weekly live Google+ Hangout On Air show where Perficient Digital’s Eric Enge interviews the top thought leaders and groundbreakers in digital marketing. And now it’s a podcast, so […]

Next week, on June 12 at 1 pm CDT, I will be presenting a free webinar on Going Mobile with Liferay Portal.  Below is a description of the webinar and a link to register.  If you have Liferay Portal or are considering it, you will want to see what are your options for making sure that […]

The Digital Marketing Excellence Show is now a podcast! Click Here to listen to the first episode! The original DMEShow, now over 30 episodes in, is a weekly live Google+ Hangout On Air show where Perficient Digital’s Eric Enge interviews the top thought leaders and groundbreakers in digital marketing. And now it’s a podcast, so […]

by David Hess Allow me to cut to the chase. You know you need a new website and do not need me to explain why. Your business stakeholders, your IT team, and that nagging voice in your head remind you on a daily basis that your site lacks speed, functionality, and no longer drives the […]

Although currently mobile channel (phones and tablets) sales are not making a huge impact on e-commerce, predictions tell a different tale.  In a report released by e-marketer, “by 2016, 85% of digital shoppers will be mobile shoppers as well”.[1]  Forrester’s released a study that predicts that mobile transactions will be the majority of e-commerce by […]

The latest version of Adobe Cordova was released today (v. 3.5) and perusing through the release notes, I saw that they had dropped support for iOS 5, leaving only one major previous release (iOS 6) and the current release. In the past, Android developers have been plagued by the slow release of new versions of […]

In a conversation the other day, the focus was around the integration of the Agile methodology with Lean Startup and the cycle of build > measure > learn and how concepts from Lean Startup can complement an Agile software development process. One of the intriguing ideas that carry over into enterprise mobile development is a […]

Consumer shopping behaviors and expectations are rapidly resulting in a redefinition of the shopping experience.  Consumers are given more choices in the ways they engage with brands and enabling them to shop in a variety of different ways at every stage of their shopping journey.  In response, retailers need to personalize the consumer experience with […]

The CSS Flexible Box Layout Module Level 1 (or Flexbox) is a box model specification in which the children of a flex container can be laid out in any direction, and can “flex” their sizes, either growing to fill unused space or shrinking to avoid overflowing the parent.  In other words, it’s a neat way for […]

I recently attended a webinar from Gartner on Mobile Marketing and Data-Driven Marketing. Do look up the interesting statistics shared in the webinar. What stood out in the webinar is that, highest priority is given to Analytics, besides building the application itself. From my experience, lot of the Marketing / Advertising programs are outsourced to […]