An IBM study reveals 3 reasons why 75% of mobile development projects fail. The good news is that these problems are avoidable. According to research done by the IBM Center for Applied Insights, the majority of mobile development projects fail for three reasons: budget, schedule and project objectives. These issues are driven by multiple factors, […]
Mobile
Shopping and Finance Apps: What Do People Care Most About?
We live in an increasingly mobile world. The June 2015 comScore US Mobile App report showed that 44% of all digital media time spent was being spent in smartphone apps. Note: that was a percentage of all digital media time, inclusive of time spent on desktop and tablets. If that number isn’t stunning enough, […]
Being a Digital-first Enterprise Means Being Mobile-first
We’re in the Digital Age. Mobile devices are ubiquitous, wireless networks are continuing to mature (LTE-M and 5G), and Internet of Things (IoT) is no longer just a proof of concept, as toasters, lights, door locks and refrigerators are getting their own IP addresses, talking to one another and to users. This digital interaction with […]
Three Crucial Aspects for an Enterprise Mobile Application
There are three major factors a successful enterprise mobile application must take into account: user experience, efficiency and engagement. Organizations pushing out mobile applications that act like websites, that are non-native “hybrid” rather than native iOS and Android experiences, aren’t personalized, aren’t intuitive to use, don’t solve a business problem, or don’t provide relevant data […]
Optimize Your Checkout for Better Mobile Conversion
In 2017, the twenty-billionth mobile phone will be sold. And last year, U.S. consumers bought $74.93 billion worth of goods and services via mobile devices, up 32.2% year-over-year. While this still only accounts for a quarter of all eCommerce purchases, retailers have taken notice and are investing dollars into their mobile strategies. And this includes […]
Mobile Video and Content Trends – Panel at #GSMAmobilitylive
I sat in on the Mobile Video and Content panel discussion at GSMA Mobility Live 2016 in Atlanta, GA. Panelists: Stacy Glisson, PwC Campbell Foster, Adobe Robin Wheeler, Twitter Hannu Verkasalo, Verto Analytics Laurie Baird, You.i TV Trends in Mobile Video For advertisers, people are getting harder to reach via TV Consumers are watching […]
Trends in Connected Home and IoT – Panel at #GSMAmobilitylive
I attended the Connected Home panel discussion at GSMA Mobility Live in Atlanta today. Panelists: Moderator: Jefferson Wang, Senior Partner, IBB Consulting Ashwin Karuhatty, Business Development, Smart Home, Amazon Alexa Darren Ford, COO, Artificial Solutions Joe Wytanis, Senior Director, Business Development, Flex Bill Keen, VP, Mobile Solutions, Digital Guest Experience & Applied Discovery, Intercontinental Hotels Group (IHG) Joel Evans, Co-Founder and VP Cloud […]
ING’s New Mobile App Helps Manage Your Finances Across Banks
ING is really flexing its digital muscle. Last week, the company announced that it launched Yolt, a free mobile app that allows UK consumers to manage their money across various banking institutions. According to the app’s website, Yolt aggregates a user’s bank and credit card accounts, and provides a dashboard that: Instantly shows you how […]
Webinar: Simplify + Accelerate App Development with AEM Mobile
Are mobile apps dead? Contrary to what some may believe – and following a recurring theme for digital marketing – mobile apps are evolving. “By the end of 2017, market demand for mobile app development will grow at least five times faster than internal IT organization’s capacity to deliver them.” — Gartner Mobile apps lend […]
Perficient Has Acquired Digital Consultancy, Bluetube
We are excited to share that today, Perficient Digital is deepening our expertise in enterprise mobile applications. Today, Perficient acquired Bluetube, a $7 million annual services revenue digital consultancy based in Atlanta, GA. “Bluetube’s reputation for delivering excellent digital and mobile experiences, customer-centric mentality, and solid client roster ensures a strong cultural fit and compelling opportunities for accelerated growth moving […]
Why You Should Think Mobile First – Here’s Why #85
Even though access to the web via mobile devices has been around for a long time, most sites still give desktop the priority, and mobile web design is secondary, or even an afterthought. But the rapid rise of mobile to become the predominant way most people access the web may mean it’s time to rethink […]
AEM Mobile Part 2: Latest Updates Show Great Potential
Back in March we spoke about how AEM Mobile can bring a fresh approach to mobile apps. AEM Mobile combines Adobe’s Digital Publishing Suite with PhoneGap. This combination creates a mobile solution that provides easy app maintenance with native functionality. Adobe has brought multiple new features to AEM Mobile in the last six months. We’ve highlighted the more significant features […]