Salesforce

Driving Forces Impact CRM Investments Cloud is now seen as mainstream in all areas of customer relationship management (CRM). In fact, Gartner forecasts that software-as-a-service (SaaS) and cloud-based deployments will dominate the CRM market in 2016. What’s the driving force behind this rapidly growing trend? Organizations of all sizes are moving toward easier deployments and faster-ROI alternatives to modernizing legacy […]

User Acceptance Testing or User Exception Testing? I recently joined a conference call concerning User Acceptance Testing (UAT) and at the start of the meeting it was accidentally called User Exception Testing. Although the meeting participant quickly corrected herself and it wasn’t noticed by the testers, it made a profound impact on me. Over the course of […]

Typical project or program management wisdom dictates that a project or program needs to be completed to be successful, however this is in discord with most businesses growth strategies using continuous improvement or growth strategies.  This type of discord can lead to project delays or failures as the company or organization moves away from finishing […]

GoPro has been a long-standing customer for Perficient. Their success started with an implementation of Salesforce Service Cloud that landed them a Surfboard Award at Dreamforce last year. Since then we’ve helped them continue to explore new ways to innovate using the Salesforce platform. Growing popularity of their action cameras prompted GoPro to continue to scale the business and […]

Many Salesforce users may already be familiar with Demandware, but if you aren’t you will be now! Demandware is the global leader in a very crowded multi-billion dollar digital commerce market. Its cloud-based commerce technology allows customers to provide 1:1 experiences to consumers across web, mobile, social and brick and mortar stores. Demandware can routinely be found at the top of industry […]

Salesforce does a fantastic job of constantly pushing out enhancements, but we know that it’s sometimes tough to keep up with it all.  Here are three easy Service Console updates in Service Cloud that will certainly make your support reps happy! #1 Get Rid of the Highlight Panel Why? Well because they take up a lot […]

You’ve made it! Welcome to the last installment of our partnerDRIVEN blog series, spotlight trends in partner engagement and best practices to drive loyalty and performance. If you’re struggling with partner relationship management (PRM), you’re not alone. Many manufacturers face similar challenges when looking to drive top-line growth. So let’s talk about how technology can synchronize […]

For those of you who are eager to learn why Shield is changing the way we do encryption in Salesforce and are interested in implementing it in your own org, here is a quick summary of what you can expect from this amazing new tool. Comparing Classic and Platform Encryption In comparison to Classic encryption; […]

What are high-performance marketing teams doing to keep pace with customers and stay ahead of the competition? The third annual State of Marketing report from Salesforce Research has some great insights. I’ll even give you a hint – everything revolves around making customer experience (CX) a top priority. While this may come as no surprise to […]

It is clear that the Community Cloud product team has been busy the past few releases and the Summer ’16 release is no different. If we had to say that there was a clear winner in this release from a Community Cloud perspective, it would be community managers. Summer ’16 includes a number of robust […]

Thanks for coming back to our partnerDRIVEN series. If you’ve been here before, you know we’ve been talking about what’s happening in Partner Relationship Management (PRM) and best practices to increase partner loyalty and performance. So far we’ve covered three ways to increase partner engagement, the four biggest challenges for indirect sales channels, three signs your partner scorecard is underperforming, four […]

Thanks for coming back to our partnerDRIVEN blog series. So far we’ve covered how to increase partner engagement, improve your partner program management, beef up your partner scorecard and make your partner marketing more effective. Today we’re going to talk about how to maximize your market development funds. Ready? Let’s go. Fact: Your Partners Need Help with Marketing When you sell through […]