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Video: Adobe’s Commerce Integration Framework Explained

Adobe recently rewrote the Commerce Integration Framework (CIF), providing the ability to integrate the Adobe Marketing Cloud with Magento Commerce, or any other commerce system. This will allow companies to natively manage and personalize the commerce experience and the brand experience using Adobe’s market-leading enterprise marketing suite. One tool to manage a seamless experience end-to-end. […]

Video: Why Adobe Acquired Magento + the Digital Experience Impact

Adobe recently acquired Magento – a move that will have major implications on the commerce industry. While Adobe has always been the industry leader in the marketing space, they’ve lacked the ability to really manage the commerce experience on top of that. Until now. Watch our video to learn how commerce will become a native […]

How (and How Not) to Retain Your B2B Customers

Your most valuable customers are the ones who keep coming back. How can you keep customers engaged enough to choose you again? How easily can your customers reorder or get practical information and education (guidelines) about products? Do you have dedicated client applications aimed at keeping them updated with useful information such as shipping status […]

MSSQL Replication With Read Intent

My team recently had a requirement in one of our Windows projects where the development team wanted to offload the website’s read request load from the database server, which can be done only if there is another database server to take the read request load on. To accomplish this, I had to configure database replication […]

How (and How Not) to Engage Your B2B Customers

The work is far from over once you have someone on your site. Now is the time to provide a seamless ordering experience that keeps them coming back. Can they configure products online? How easily can they get a quote? Is the content you’re serving up helping them when they need it while moving them […]

How (and How Not) to Acquire B2B Customers

This is where it all begins – the first interactions with your customer. B2B customer acquisition isn’t just about getting that first sale; it’s where you start building a relationship. That means a solid, consistent brand presence has to shine through. Consumers are doing more research prior to purchase, so your content has to be […]

5 Steps to Achieve PCI DSS Compliance in Hybrid Cloud Infrastructure

Meeting Payment Card Industry Data Security Standard (PCI DSS) compliance can be very complex and costly. If you are not clear how to achieve PCI compliance in a hybrid cloud environment, this article will guide you through the key points and considerations to get you there. Firstly, there are various architectural options to choose from: […]

How Docker Containerization Reduces CI/CD Deployment Costs

Whenever I hear the word “container,” the first thing that comes up in my mind is the containers on large cargo ships. The same context applies to the containerized application in IT as well. The containers on the cargo ships are packed with goods to ship to their destinations. Similarly, in IT, we can use […]

Understanding Adobe’s New Commerce Integration Framework (CIF)

Adobe recently announced a new release of their Commerce Integration Framework (CIF) with a fresh new architecture and design that dramatically changes Adobe’s ability to integrate with commerce applications.  Adobe I/O powers the framework and is Adobe’s new serverless offering that they are planning to release together with CIF in the third quarter this year.  […]

Upgrading to IBM WebSphere Commerce V9 – The Focal Points of a Complete Strategy

Almost all businesses that leverage IBM WebSphere Commerce are familiar with the development and operations (aka, “DevOps”) of a fully integrated and tailored digital commerce solution, including development, deployment, and operations. Today, some processes may be viewed as inhibitors to progress and agility. Platform updates often require planned outages, small features, and new enhancements. Upgrades […]

Brewing an Addictive Mobile Experience

Digital innovation continues to disrupt industries at lightning speed. Today’s organizations are transforming their entire business – from strategy to operations, technology to culture – to better deliver value to their customers. In 2017, we compiled the top 10 trends leaders needed to know when it came to their digital transformation journey. In this 10-week […]

Adobe to Acquire Magento – What That Means for Our Partners and Clients

Adobe recently announced its plans to acquire Magento Commerce, and the implications of this move will be felt throughout the commerce marketplace. Robert Sumner, Principal of our Adobe practice, wrote a blog post describing what this acquisition means for us, our partners, and our clients, as well as how we’re working with Adobe to develop […]

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