Jeff Small – Director, Mobile Solutions

Generic travel brochures and one-size-fits-all itineraries are becoming less prevalent in today’s travel and tourism industry. Travelers crave truly unique experiences, and the industry is responding with a powerful tool: data. By harnessing the power of data and personalization, travel companies are unlocking a new era of customer engagement, satisfaction, and loyalty. Bespoke Travel Experiences Powered by Data Travel recommendations shouldn’t […]

Imagine a world where planning your dream vacation feels less like a chore and more like a conversation with a travel genie who knows exactly what you crave. This isn’t science fiction, but a reality being powered by generative AI. This transformative technology is rapidly reshaping the travel and tourism landscape, offering a wealth of opportunities for airlines, hotels, cruise […]

Last week, we introduced the concept of Objectives and Key Results (OKRs) – a goal-setting framework for aligning your teams, fostering innovation, and driving measurable outcomes – and demonstrated the differences between OKRs and KPIs . If you haven’t explored that post yet, you can find it here. Now, let’s dive into how OKRs can […]

In the fast-paced realm of digital products, success hinges on setting the right goals and tracking progress effectively. Two popular methods dominate: OKRs (Objectives and Key Results) and KPIs (Key Performance Indicators). But while KPIs offer a snapshot of performance, OKRs provide a roadmap to moonshot achievements. Let’s break down the key differences. KPIs are […]

In the ongoing evolution of mobile development, innovation has become the key to success. After spending the week in San Francisco at Google CloudNext ’23, I am excited to introduce you to our newest partner – FlutterFlow. FlutterFlow is a game-changing cross-platform visual development platform that promises to reshape how we approach modern mobile app […]

The 12 Innovative Features that Modernize Your Healthcare Mobile App Experience (Continued) In part one of this blog series, we discussed the value of building a modern healthcare mobile app that empowers users to play a more active role in managing their health. We examined the first six essential features your app must incorporate to […]

The 2023 Apple Worldwide Developer’s Conference was a groundbreaking event packed with trailblazing innovation that showcased Apple’s latest technological advancements and unveiled exciting updates across their product lineup. The keynote address was filled with innovative announcements ranging from OS updates to impressive hardware upgrades. Apple Vision Pro, the revolutionary spatial computer unlike anything on the […]

Mobile technology has revolutionized the healthcare industry by transforming the ways in which consumers access and manage care. The mobile channel has facilitated a colossal shift in the relationship between clinicians, payers, and patients, as the healthcare industry moves toward a more patient-focused operating model. The mobile channel presents a unique opportunity for healthcare organizations […]

The 2023 Google I/O conference has come and gone, and as always, there’s a lot to unpack. Android users in particular have reason to be excited, as Google announced some exciting updates to the world’s most popular mobile operating system. From new features to major design changes, there’s a lot to uncover. So, without further […]

Mobile apps have become a ubiquitous, integral part of our daily lives. From social media to e-commerce to productivity in the workplace, these apps have made our lives more comfortable and convenient. However, with millions of apps available in the app stores, how can users know which ones are worth downloading? This is where ratings […]

Apple has been busy lately, and while a lot of attention has been paid to new, updated iPhone models, you can’t overlook the latest iOS update (iOS 16) and the impact it will have on users’ mobile experience expectations. What may appear, superficially, to be an update to provide deeper personalization of an already deeply […]

Last week, Perficient’s Mobile and Modern Web Group held a virtual roundtable to discuss user-centric mobile product management and why putting users first is the first step in successful innovation and growth. The roundtable entitled, “Reframing Your Mobile Experience for Product Success”, featured an incredible lineup of mobile product experts from a wide range of […]