Content chaos is costing you more than you think Every disconnected asset, every redundant workflow, every missed opportunity to reuse content adds up, not just in operational inefficiency, but in lost revenue, slower time-to-market, and diminished brand consistency. For many organizations, the content supply chain is broken, and the cracks show up everywhere: marketing campaigns […]
Joey Running
Joey is a Senior Business Consultant at Perficient. He has over 10 years of experience in the digital space, having served in roles on both the client and agency sides, ranging from digital product ownership, digital marketing, analytics, sales pipeline and CRM ownership, project management, and business analysis.
Blogs from this Author
Martech is Exploding – Where Does Sitecore Fit In?
I remember using a slide in a presentation around a Sitecore implementation I was working on ~7 years ago. It showed something to the effect of the Martech ecosystem 10 years prior to this and how much it had exploded during that time frame (so basically highlighting the growth in Martech between ~2008-2018). Fast forward […]
5 Steps Toward Future-proofing Your Sitecore Implementation
While the world of digital experience platforms continues to evolve at a break-necking pace, and exponentially more so with the evolution of technologies like AI, there are still some steps digital marketing and development teams building digital customer experiences on the Sitecore platform can take to ensure long-term growth over the next five years and […]
How Sitecore Drives Digital Strategy Value as a Composable DXP
Have you seen the speed at which the digital landscape is shifting and evolving and thought to yourself, how can I keep up? How can I level up my organization’s digital customer experience and futureproof my website and digital ecosystem to ensure consistent growth for years to come? The answer might just be a shift […]
Which Components Are Available Out of the Box with Sitecore XP Using SXA? A Quick Reference Guide
When planning a new website, a web development team must identify the essential components required for completion. These pieces are often called components. Assuming the site is being built using a Content Management System (CMS), most, if not all of these platforms will have their own set of “out of the box” components. Out of […]
Observations From Making the Move From Jira to Azure DevOps: Key Differences, Pros and Cons
It’s a tale as old as time, or at least as old as Star Wars. I have “gone to the dark side” of project management platforms by dipping my toes in the Azure DevOps pool (spoiler alert, come on in! The water is fine). And while these two platforms can even be integrated with one […]
What is a Component Inventory, and How do I Create One?
Do you have plans to refresh or rebuild your website? If so, you could benefit from compiling what is called a component inventory. A component inventory is extremely beneficial in documenting high value areas of your site. It is an easy practice that identifies pieces you know you won’t be able to do without on […]