Your customers want to live the digital-first lifestyle, especially when it comes to interacting with your brand. But, does your business have a plan, strategy, structure, and requirements in place and prepared to deliver on these expectations? Your company’s organizational change management (OCM) processes must be addressed and set before you can choose the right technology to implement and create a seamless digital customer experience.
Episode #6: Align Your Business to Your Digitally Disoriented Customer
Join our experts Karie Daudt, Director of Commerce Strategy, Senior Solution Architect, Eric Hutchins, and Loralee Thomas, Contact Center Strategist as they discuss why OCM is one of the most instrumental aspects of your content & commerce approach and why it makes such a large impact on the structure to your business.
You’ll learn more about the following:
- How to address current organizational challenges to align to the digital-first customer expectation
- What modernizing disparate systems with new technology with your OCM strategy for future endeavors look like
- How to embrace change in both organizational structure and strategy
What you can expect to see next
If you thought this blog post was exciting, then stay tuned for the rest of our content and commerce blog series. We’ll share our exciting content and commerce video series so you can learn more about what our experts at Perficient offer to help you with your content and commerce approach. Until the next installation, check out our content and commerce content hub.
For further questions, contact our experts today.
