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Infographic: A Guided Approach to Personalization

In our always-on, always-connected world, people are creating volumes of data, making it possible to tailor offers, marketing campaigns and customer experiences.
As a marketer, you understand the value of creating and delivering personalized experiences. When you engage prospects on a one-to-one level, there’s a higher probability that they will convert to customers and bring more lifetime value to your company as loyal customers and brand advocates.
This infographic reveals the top three challenges to conquer to execute personalization strategies, and more importantly, a different approach to grow your strategy across the Personalization Spectrum.

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Stephanie Gallina, Senior Manager, Microsoft + CXC Partner Marketing

Stephanie has more than 15 years' experience in marketing communications, leading and executing marketing strategies for corporate and non-profit organizations. She elevates the awareness of relevant digital solution topics and thought leadership for Perficient.

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