Posts Tagged ‘social’

The roles of CMOs and CIOs are changing. What was once easy to define – CMOs focused on the brand and sales, CIOs on IT – the line between the two has become increasingly blurred. Why? Well, for starters, a CMO’s role now encompasses social media and digital marketing channels. This includes enabling collaboration and communication […]

Continuing on with the series, I want to talk about the social aspects of a patient portal.  I will freely admit that some of what I describe skirts the line of what security and privacy experts will call acceptable.  However, I think it’s possible to be social while not releasing protected health information that will […]

Last week, Perficient sponsored and presented at SharePoint Fest Chicago. One of our speakers was Rich Wood, National Director of Modern Applications here at Perficient. He presented on “Migrating Your Intranet to SharePoint Online.” First, Rich explained what’s different about the cloud, and gave details on SharePoint as a service, including what makes it different from SharePoint […]

Online marketing is a challenge.  When you think about having a conversation with your customer or potential customer, where you communicate can have a dramatic impact on whether your message gets through. Many people can identify Facebook and Twitter as two common social media outlets. The Conversation Prism by Brian Solis and JESS3, shown here, does a […]

Here in the U.S. we take privacy seriously and often go to great lengths to avoid asking customers for personal information. It appears that global consumers are more open to sharing personal information about themselves than maybe what everyone assumes. Sandy Carter recently posted on her blog Social Media to Social Business about an interesting study  IBM recently […]

Many people have been asking me lately, “So, what is new in the new version of CRM?” Microsoft recently released an overview of the new items for CRM 2013. This will be release for both on-premises and online in October 2013. Very exciting changes coming including four key themes of: Redesigned user experience Process agility CRM on […]

Your weekly social media news in byte size pieces. iOS7 is Stunning The biggest news for me this week was the launch of iOS7. It’s beautiful, addicting and has left my phone with lots to discover including  a major upgrade to the Facebook app. The new app is more intuitive for Apple users.  All of  the navigation […]

I just posted a short article on the leaders in Social Networking by Gartner over on my Portal blog.  Microsoft made the leadership quadrant because of it’s breadth of functionality, Yammer’s ease of use, a great vision, and a tremendous user base that shows no signs of slowing growth.   One of the strengths noted is […]

Gartner just released their Social Software in the Workplace Magic Quadrant.  (warning login and $$ required to gain access.)  Alternatively, Jive also offers it with your company information.  I don’t want to just copy what Gartner has to say so let me just focus on the use cases for Social Software and the leader quadrant. […]

Your weekly social media news in byte size pieces… The Bird is Leaving Its Nest The little blue bird that was born in March of 2006 is finally ready to fly. Twitter has filed for its IPO. With the company being valued at over $10 billion, this is one of the most anticipated public offerings […]

Short but fun video about a client of ours.  I have to admit that Cars.com continues to make the car buying experience better. We recently bought a car and the best place to find enough valid information to figure out where to go and buy a used car is cars.com.   Their use of custom […]

  It’s the week before Labor Day, but the world of social media is certainly not resting yet. I lot went on this week, so let’s jump in: Facebook Contests No Longer Require an App Facebook has a lot of rules when it comes to contests. The one that has always been a challenge for […]