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Posts Tagged ‘Mobile’

How to Improve Customer Experience – The Volkswagen Story

Volkswagen Group of America is no stranger to Innovation. With leading brands such as Audi, Bentley, Bugatti, Lamborghini and Volkswagen, it comes as no surprise that their slogan “Innovation.  Sophistication.  Optimization.” would not only be showcased in their automobile technology but would also translate to their technical infrastructure supporting sales within their 1000+ dealer network. […]

Is There a Place for "Headless CMS" in Digital Transformation?

The term “Headless CMS” has come up in the past year and it has started to generate some buzz in the industry.  “Headless CMS” is basically a concept and not a product or technology. But it has potential to help in our digital transformation efforts by making content delivery and marketing more flexible. Traditionally, content management […]

Is There a Place for “Headless CMS” in Digital Transformation?

The term “Headless CMS” has come up in the past year and it has started to generate some buzz in the industry.  “Headless CMS” is basically a concept and not a product or technology. But it has potential to help in our digital transformation efforts by making content delivery and marketing more flexible. Traditionally, content management […]

Mobile Banking Outperforming Online Banking By A Longshot

  Dislike being asked for your name, account number, and password every time you call the bank? Well, times are a-changin’. Banks are turning to mobile technology for help more than ever before. Bank of America is leveraging thumbprint verification technology that enables customers to automatically be identified, as well as carry out their banking […]

SharePoint 2016 – Collaborate in the Cloud On Your Terms

Has your organization ever considered the business issues listed below? SharePoint 2016 is here and now is the time to determine how it can help your organization today.

Pfizer’s New Mobile App Attempts To Tackle Medication Adherence

  If you’re familiar with our blog, you’ll know that we talk a lot about digital transformation; specifically, how life sciences organizations are leveraging digital technology to support their programs. 

LEO Pharma Walks The Talk When It Comes To Digital

  If there’s one company that believes in the digital health revolution, it’s LEO Pharma. According to news sources and a press release from the Denmark-based company, last year LEO Pharma invested $3.4M in SkinVision, the developer of a mobile app that helps detect melanoma, a serious form of skin cancer. Simply snap a picture […]

Digital Transformation Is Inevitable, But Where Do We Begin?

  Most digital transformation initiatives begin with customer journey mapping, a process that helps fully understand the dynamics of your target customer and their behavior. Journey mapping connects the dots from your customer’s initial interaction with your brand, through their entire experience with your brand via multiple channels (e.g., website, mobile app, phone call, direct […]

Mobile Payments Rising In Popularity, Especially Outside The U.S.

  Have you heard? Some retail establishments, in countries like the Netherlands, don’t accept cash anymore. As I mentioned in a previous post, digital money is making big waves – everywhere. While it’s starting to make a serious dent in the United States, the use of mobile payments are much more widespread in other countries. […]

NRF 2016: IBM – What’s next in retail?

With all the devices and data, processes and people that exist, will all of these components become so intertwined that the digital world and physical world will become one? To what extent will engagement and analytical insights drive change throughout the value chain and in stores? Wil retailers be required to move beyond traditional legacy […]

How One Pharma Is Leveraging Social Communities

  In the good ol’ days, walking in the clinic door and asking for a few minutes of a physician’s time was the main method used by sales reps to position a drug in the doctor’s mind. Physician outreach was, and still is, one of the most effective ways to penetrate the market with a […]

Perficient & Microsoft Move Kraft Heinz to Office 365

Earlier in 2015 H.J. Heinz Company and Kraft Foods Group combined in a $46 billion deal to create Kraft Heinz Company – now the 3rd largest food company in North America, the 5th largest in the world, and over $29 billion in net sales in 2014. That’s a lot of numbers. With a lot of […]

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