Posts Tagged ‘consumer_markets’

Have you ever wondered how visitors actually interact with your website? While analyzing your quantitative data is vital for understanding the numeric impact, we also need to understand the qualities of our consumers, or, the qualitative data. In previous posts about improving your website and increasing conversions, we briefly discussed how to identify A/B test ideas. Today, […]

The National Retail Federation’s annual Big Show is a visual overload of the latest and greatest retail technologies. I was fortunate to attend this year and came away with these thoughts: Retail has become lower touch and no touch. I viewed the emergence of touch-screen vending machines that interact with you as a consumer. You have […]

As we are half way through day 2 at NRF, large crowds are grazing through the expo halls while innovative speakers are educating attendees on top trends and imperative solutions that are driving the retail industry this year. As the retail industry moves fast and furious, businesses must not only improve customer experience and drive […]

This year is shaping up to be the best year for the retail and consumer products segments since the recession. Moody’s recently upgraded its retail forecast to a 5.3% growth rate in 2016, almost double the growth rate in the last few years, with particularly strong growth expected in home improvement and grocery. Although apparel […]

Moody’s recently upgraded its retail forecast to a 5.3% growth rate in 2016, almost double the growth rate in the last few years. We’ve done a lot for retail companies in the past two years to plan for this growth and evolve and improve their systems to accommodate it. Because we are so focused on helping our […]

As we are deep into prime shopping season, we’d like to take a moment to look back at the extraordinary year 2015 has been. With mobile, personalization, security and digital disruption, there was no shortage of change in the industry. Here were our top ten posts of the year:   Ten | 4 Lessons in […]

  In the middle of the peak shopping season, Walmart has decided to announce it’s own mobile payment service called Walmart Pay, which will be available on both iOS and Android. In a recent blog post, I go into detail about how the service works and when you can expect it to be available. You […]

The online holiday shopping is well underway as demonstrated by a 9 percent gain in sales on Thanksgiving Day with $1.1 billion being handed over to retailers before the holiday dishes had even been washed. Black Friday sales also experienced a nice jump this year, increasing 10 percent to $1.7 Billion. According to a report by […]

According to the new JDA 2015 Consumer Survey of more than 1,000 U.S. consumers, shoppers want what they want, when they want it, and they don’t want to pay. The bar is getting higher for retailers during the peak holiday shopping season. Those who can meet the demands of their online-savvy shoppers will be the winners […]

I’ve been noticing more interest in blockchain technology this year, from Bitcoin sessions at the Internet Retailing Conference and Exposition (IRCE), to active conversations at OSCON. In some circles cryptocurrency such as bitcoin, are linked to issues of government surveillance, libertarian ideals and personal freedom. While those topics can generate a lot of discussion, I am more interested in […]

Perficient has been covering broad digital transformation trends for a while, and the Consumer Markets team here at Perficient wanted to highlight how the principles of digital transformation apply specifically to brands and retailers. In the last entry in our “Digital Transformation in Retail” series, we outlined the underlying drivers to explain why digital transformation […]

This great article published by CMO.com (an Adobe publication) two days ago, “Digital Disruption In Retail: Marketers’ Work ‘Not Even Close To Done’,” has four great takeaways for retailers facing the concept of digital disruption and transformation. Lesson 1: Marketers and merchants are still trying to work through the growing pains of omnichannel retail Many large […]