There are many benefits to cloud-based applications versus on-premise, including simplified and fast implementations, flexible application access to align with an agile business, scalable solutions without additional hardware requirements, and lower IT costs and resources. In the case of Salesforce, a leading sales automation and CRM provider, companies are able to quickly access critical sales […]
Posts Tagged ‘Best Practices’
Webinar Recap: Align Data & Analytics for Digital Transformation
Exponential growth of data is a common trend across all industries, along with the need for insights from that data. We’re seeing a large portion of data growth and complexity from the prevalence of devices, mobile, Internet of Things and cloud. Data management and analysis is no longer a competitive advantage, it’s a business necessity […]
Leveraging Digital Experience and Marketing
When we talk about Omni-Channel Marketing, we want to integrate marketing automation tools – campaign management, segmentation, etc – with Digital Experience platforms. IBM has a complete suite of tools in marketing automation, content analytics and digital experience. In this session at the IBM Digital Experience Conference, Connie Triassi, Angela Caruso and Bryan Daniel talked […]
Consumer Engagement with Florida Blue – 2015 IBM DigEX Conference
Phani Kanakala of Florida Blue and Charles Mahoney of Perficient presented a member portal case study at the 2015 IBM Digital Experience Conference. Florida has continually evolved their digital experience since releasing their first member portal on the IBM Digital Experience platform in 2008. Florida Blue is the largest health insurance provider in Florida with […]
Richer, More Personalized Customer Experiences for an API Economy
At the IBM Digital Experience 2015 Conference, Ajay Kadakia with IBM talked about legacy IT companies versus the newer cloud-based companies. The challenge is how to provide more agile, market reactive content off the legacy systems when competing against seemingly more agile, cloud based systems. Ajay talked about the digital disruption that is already underway: […]
MIT’s Lincoln Lab Creates a Benchmark for Digital Experience
I had the pleasure of sitting through Vishal Chawla’s session Monday morning at IBM’s Digital Experience conference in Atlanta, where he talked about Lincoln Lab’s process of upgrading Portal and Connections. Vishal is the Senior Manager of Technology Innovation and Integration with Lincoln Lab and was the team lead for their upgrade project. Lincoln was […]
Implementing Oracle Sales Cloud – Key Considerations Part 1
Getting it right the first time. When choosing and rolling out a new solution, a few key steps can help you avoid roadblocks, waste, and frustration. To leverage the strengths of the new tool and increase user adoption, the first step is making the SaaS vs. Enterprise Decision, and choosing the right cloud products. SaaS […]
Great BI Experiences with IBM Cognos, SPSS and Digital Experience
Pankaj Bose spoke at the IBM Digital Experience 2015 conference about how IBM Cognos, Digital Experience and SPSS can be integrated together for a great Business Intelligence Experience. Typical business challenges include: How to build, run and manage a mobile, cloud and social solution Complexity of great experiences Lack of centralized storage and poor, incompatible […]
Achieve Success by Aligning Data and Analytics
Many organizations have adopted solutions with descriptive and diagnostic analytics capabilities that provide static reports and dashboards. However, these reports only provide a snapshot of the existing environment, answering the “What” and “Why” behind historical data. Advanced analytics, the next phase of the analytics adoption lifecycle, deals with uncovering insights from trends and patterns to […]
Varsity Spirit Achieved 100% Adoption and Transformed Themselves
Shannon Ahern from Varsity Spirit Fashion and Greg Schaller from Perficient spoke at IBM Amplify 2015 about how Varsity Spirit Fashion achieved a 100% adoption rate internally and transformed their business. Varsity Spirit Fashion outfits more than 1 million athletes. Previously Varsity Spirit’s 300 person sales team faced several challenges including a huge catalog […]
Carhartt’s Successful Implementation of carhartt.com
Greg Schaller of Perficient and Gretchen Crockford of Carhartt discussed how Carhartt successfully implemented B2C on the IBM iSeries. Carhartt is a 126-year old work wear company. Carhartt now has 17 new company owned stores, but also sales through retailers and their IBM Commerce website. Running on iSeries is not something you hear a lot about, […]
Amplify 2015: How Urban Outfitters Delivered Superior Experience
Urban Outfitters worked with Perficient to implement IBM Sterling multichannel fulfillment system and the result has been superior customer service. Jas Singh with Urban Outfitters and Subroto Majumdar with Perficient presented this case study titled “Ensuring Successful Order Management Implementation” at IBM Amplify today. Urban Outiftters is an apparel retailer with annual revenue of […]