Customer Experience + Design

I’m going to take a “improve / disseminate disease management and improve outcomes of the group” view of Population Health. The technology solutions that can be applied are vast. For the sake of this blog, I’d like to talk about these four: Analytics – The accumulation and aggregation of data needed to improve outcomes and […]

A colleague recently asked me to give him a high-level overview on how to get started using these fancy front-end build tools everyone’s talking about. Since I’m a team player, I thought it would be best to share my advice with all of you as well! First, what the heck am I talking about? What are […]

We are gearing up for #HIMSS15 and are excited to be part of the industry’s largest health IT show as sponsors, exhibitors (booth #4460) and speakers. To learn more about what is happening at HIMSS watch our Top 3 Reasons to Connect with Perficient at HIMSS video. Be sure to download our Healthcare Industry Outlook […]

Conducting User Research: For Dummies As someone who has never conducted her own user research test, but has listened in on a handful of interviews, I’ve found a great interest in learning about the habits and preferences of the interviewees. I have been stuck in the suburban Midwest lifestyle my entire life, and sometimes fail […]

We’re on a roll!  Cody Coggins and Narbeh Yousefian have joined the elite team of Google Search Appliance (GSA) Qualified Deployment Specialists. They join existing GSA specialists Anu Pidaparti, Allen Han, Alok Gupta, Shruti Sundaresh, Yogesh Dhavale, and myself. The 4-part certification process is rigorous and designed to validate the experience of individuals among search […]

Today at Adobe Summit, Urosh Pajic and Peter Krmpotic of Adobe spoke about best practices in content optimization with Adobe Experience Manager. Remember the time when it was enough to just put your content out there and gain customer attention? These times are long gone, and today’s customers expect personalized and relevant content across all […]

We keep seeing Personalization pop up and its because of its importance in not only the consumer markets industry but across all industries as a whole.  Mike Porter, a Director here at Perficient, is at this week’s Adobe summit where he attended a speaking session by Russell Lewis (Adobe) and Daniel Stubs (Conde Nast) discussing […]

With any Digital Transformation journey, various groups within your company need to coalesce together in order to move the organization forward.  Adobe CIO Gerri Martin-Flickinger spoke about how Adobe had to harmonize their Marketing, IT and Product efforts to ensure their transformation journey was a success.  You can read my blog article about what Adobe […]

The #HIMSS15 conference takes place April 12-16 at McCormick Place in Chicago. Once again this year’s conference will showcase the newest technologies, trends and solutions in health IT and Perficient is excited to be participating as sponsors, exhibitors (Booth #4460) and speakers. Melody Smith Jones (@melsmithjones), Manager of Connected Health at Perficient will be facilitating […]

Sean Dickson (Adobe) and Kathleen (Intuit) presented at Adobe Summit 2015 on identity management. This becomes increasingly important with the proliferation of both channels/devices and services (think all the services in the Adobe Marketing Cloud) Mapping the customer journey and marketing touchpoints in the cross-device ecosystem is critical to understanding the path to conversion. The data management […]

Russell Lewis (Adobe) and Daniel Stubs (Conde Nast) spoke at Adobe Summit 2015 about how to combine a variety of tools for a personalized experience. A testing solution and personalization engine are only as effective as the quality of data fed to them. Combine the powerful data aggregation and audience mining capabilities of Adobe AudienceManager […]

Sorry… this post is not going to teach you how to build a connector.  Maybe next time. Instead, I am going back a little earlier in the process.  I want to describe the process for qualifying our ability to build a new connector in the first place.  How do we estimate the level of effort?  How do we […]