Design

Beyond a customer’s perception of your company’s products and services, your brand identity and experience go hand-in-hand with every interaction they have – across marketing, sales, and service – with every touchpoint serving as an opportunity to further engage your customers. Your new Salesforce Lightning Community should not be an exception to this rule. A […]

The third of the seven customer experience (CX) dimensions discussed in Perficient Digital’s CX guide is Design Process. Once you have your customer insights (first dimension) and your strategy (second dimension), the next step is to tackle design. Remember that, in life sciences, “customer” means many things (e.g., patient, physician, clinical site, clinical subject, research […]

Once the governance piece of portal design is complete, it is time to move into designing the customer portal. What you do in this part of the process is important since your end users will be the ones directly benefitting. No matter what type of community you’re trying to build, there are a few basic […]

Wait … what? Hear me out. At this point, calling a web experience responsive is usually redundant. It is now assumed that websites will render in a usable manner across different screen sizes. Two years ago I wrote a post referring to responsive design as “the Holy Grail.” But as with all things tech, the tides have […]

NuGet.org, the go-to, repository for .NET developers to find and download packages, has just announced the launch of the site redesign they have been working on. There’s a link from the original site to use the preview site, or you can go directly to it by navigating to preview.nuget.org. According to the release announcement, the […]

In the previous post, I talked about varying levels of scrutiny for data review and what happens when recording the user actions. In this post, I will talk about the importance of the user interface for a review. Successfully navigating requirements, design, development, testing, user acceptance and ongoing support of any application requires user involvement […]

Your brand is much more than a memorable logo, clever tagline, and a cohesive palette of colors, or clean lines and good typography. Bottom line, it’s about providing added value for your customers, building trust through quality and consistency, and ultimately boosting customer satisfaction and loyalty. Beyond a customer’s perception of your brand (and your products and […]

In a few of my previous blog posts (4 Ways You Can Improve The Clinical Data Review Process and Using On-demand Data With Dynamic Data Writeback In Spotfire), I discussed using Spotfire as an aid for Clinical Review of data along with supporting writeback capabilities to record the user review actions. In the next several […]

Pixels and rems and ems and percents, oh my. While there are several different methods for coding with font sizes, it all depends on what’s right for your particular project. First Things First Let’s take a closer look at every option: Pixels: font-size: 16px shows as 16 pixels in the browser. Rem: font-size: 1rem shows […]

Did you know that there are three different ways that fonts can be implemented into a website? Here’s the good news for designers: your creative juices don’t have to be stymied when it comes to choosing fonts for the web. You have options, and they go far beyond Verdana, Helvetica or Arial. Just keep in […]

Did you know Google is rolling out a major Gmail update geared toward responsive email design, including support for embedded style sheets and media queries? In fact, the majority of the rollout occurred early last week. And it’s a pretty big (and exciting!) deal. Due to Gmail’s large market share, this is huge news for anyone who […]

Mood boards. I love them. You’ll love what they can do. Why? As a graphic designer, using mood boards is one of the best ways for me to find a design direction. But more importantly, they help our clients decide what they are looking for – and articulate what they really want. Plucking images, layouts […]