Adobe

I recently had the opportunity to attend the AEM Gems webinar previewing the latest release of Adobe Experience Manager, AEM 6.4. This new release comes with many new features and enhancements including significantly enhanced capabilities in Content Intelligence, template editing, and multi-channel publication. It’s one of Adobe’s more technical changes, however, that will have a […]

Adobe Target’s Visual Experience Composer(VEC) is a powerful editor for Digital Marketing Teams to easily create and test personalized experiences in the site context. This tool can be used by teams who are not interested in using the Target in AEM integration either due to business processes or team preferences. Visual Experience Composer makes creating offers as easy as clicking on […]

A clean, elegant code base goes a long way. It helps developers read and modify the code, sets a good foundation for future development, reduces technical debts and maintenance overhead, makes code easier to unit test, follows best practices, and much more. This still holds true in the Adobe Experience Manager (AEM) world. However, many […]

True authenticity is hard to find in today’s society. Reality tv, fake news (what would we do without Snopes.com?), and Photoshopped advertisements are everywhere. This lack of authenticity often causes people to be skeptical of almost everything they hear and read. Consumers are especially cautious when determining if a brand is genuine in its messaging. In this week’s […]

Adobe Search&Promote is a powerful SaaS search offering within the Adobe Marketing Cloud. By integrating Adobe Experience Manager (AEM) and Adobe Search&Promote, you can create extremely powerful search-driven experiences in AEM.   You may ask, why do you need a 3rd party search service when AEM includes a Search component? This feature searches directly in the CMS […]

Metadata is defined as data that provides information about other data. In AEM, metadata is used to describe assets and content for information purposes, findability and delivery. Simple examples might be the title of a photograph, shot date, and photographer. AEM allows the grouping of metadata using Metadata Schemas. These schemas can be applied at […]

No matter how hard we try, it’s nearly impossible to keep our inbox free from junk mail and phishing threats. This is an annoyance for us, but for organizations, security threats pose a serious risk.  The looming threats facing businesses push them to constantly seek new technology in hopes of solving these issues. As technology improves, other organizational […]

Adobe Search&Promote is a powerful SaaS search offering within the Adobe Marketing Cloud. Adobe offers an integration between Adobe Experience Manager and Adobe Search&Promote using AEM’s Cloud Services. This integration is meant to allow authors to easily deploy and configure basic search experiences with the two tools.   Unfortunately, there is an issue with the integration where […]

Taxonomy is a categorization framework used to identify or tag content. It sets the foundation for classification using a controlled vocabulary which leads to better findability and easier information management. A taxonomy should be agreed upon by business and content owners, and flexible enough to respond to changing business needs. Using the Taxonomy Features in […]

We’re constantly looking for new ways to improve in all aspects of our life, fine-tuning as we go. For businesses, this continuous improvement is critical to long-term success. And to make smart decisions, companies must make data the foundation for all digital efforts. In order to survive in today’s fast-paced market, we’ve got to be […]

Creating a standardized assets folder structure is one of the first tasks when building an enterprise Digital Asset Management (DAM) system. Often organizations are combining disparate storage systems into a single DAM, and it’s necessary to understand the way contributors classify assets internally, attempt to recognize patterns, and make improvements to better suit the needs […]

The Apache Sling project recently announced the latest version of our runnable distribution, Apache Sling 10 or Apache Sling X if you are a fruit company fan. And much like the latest fruit product release, this release of Apache Sling is 32% skinnier and costs 200% more, after all, it’s still free!   What’s New in Apache Sling 10? […]