It’s that time of year when everyone comes out with their trends to watch for 2025. While it may seem a bit of a cliche, 2025 has several innovations taking hold that should prove exciting for anyone willing to grab the opportunity. The way businesses buy and sell is changing faster than ever, and B2B […]
Roger Walker
Roger Walker is a seasoned web development professional with 19 years of experience specializing in e-commerce and client digital growth. Throughout his career, Roger has consistently pushed the boundaries of digital innovation, driving substantial growth and transformation for numerous high-profile clients. His expertise developing robust, user-centric online platforms has shaped many successful digital strategies. Now, Roger is channeling his extensive knowledge and passion into the Digital Experience Platform (DXP) channel, where he continues to influence the digital landscape by crafting seamless and engaging user experiences. Roger's journey from championing e-commerce solutions to leading the DXP frontier showcases his commitment to advancing the digital realm.
Blogs from this Author
Micro-Moments in Ecommerce & DXP: Capturing Customers at Their Most Intent-Driven
In today’s fast-paced digital landscape, ecommerce professionals must seize fleeting opportunities to engage consumers. These opportunities, known as micro-moments, represent brief, intent-driven actions where customers turn to their devices to address an immediate need—whether to know, go, do, or buy. Understanding and leveraging these moments can dramatically enhance customer engagement and drive sales. What Are […]
The Importance of Clean Data in the Age of AI for B2B Ecommerce
Artificial Intelligence (AI) is revolutionizing B2B ecommerce, enabling capabilities such as personalized product recommendations, dynamic pricing, and predictive analytics. However, the effectiveness of these AI-driven solutions depends heavily on the quality of the underlying data. Despite AI’s potential, poor data governance remains a significant challenge in the industry. A recent Statista survey revealed that 25% […]
5 Ways Drupal Starshot Will Supercharge Your Website in 2025
In today’s fast-paced digital landscape, enterprise organizations face a constant challenge: delivering exceptional digital experiences at scale while maintaining efficiency, consistency, and adaptability. The need for robust, user-friendly solutions has never been more critical, and Drupal’s latest innovation, Starshot, promises to redefine how enterprises build and manage their digital ecosystems. Announced as a visionary step […]
From Accessibility to Profitability: Maximizing ROI with Inclusive Digital Practices
In today’s competitive digital landscape, creating an inclusive digital accessible environment is not only a legal and moral obligation but a strategic business advantage as well. According to the World Health Organization, 16% of the global population has some type of disability; this translates further into an ROI impact, with a reported 70% of disabled […]