Jeff Schick is the VP of Social Software at IBM and he led us through where social is going. The first thing to know is that Connections is now rebranded. It’s all an integrated solution. Mail, meetings, docs, etc. It’s all part of the Connections brand. Given what we just […]
Blogs from this Author
IBM Connect Actiance
Actiance provides a variety of governance tools in what they call the governance platforms. They announced the next version. Alcatraz, the first context aware archive Cloud based Uses Watson analytics captures all the social interactions in any internal and external location. (facebook, twitter, linked in) captures emails Puts the data in one location and […]
Demonstrating Great Digital Experiences at #IBMConnect
Background to demos: Fictitious Greenwell bank needed to create a great digital experience while enabling their employees. Focused on key business outcomes. Three parts of the transformation Transform the customer experience via the web site Use analytics to create a loyalty program Launched a value added advisory service Note: all major announcement at the […]
IBM Connect: Vision and Direction
Craig Hayman, General Manager for Industry Cloud solutions came on after Seth Meyers. (Not as funny) Energizing Life’s Work is the theme of the conference. Relevant because customer experience, work experience, and Kenexa’s talent management suite all relate to it. There is a stark difference between work and “our life’s work” The latter harnesses […]
IBM Connect: Keynote Guest Speaker: Seth Meyers
Connect opened up with the band American Authors. Great opening. Jay Baer is the guest MC. He’s a pretty funny guy. Seth Meyers is the keynote speaker. He’s a funnier guy and soon to start the Late Night show. How they hire comedy writers has changed. They never hire anyone without looking at twitter […]
IBM Connect: Helping CMO’s Improve a Customer Digital Experience
One of the sessions at the business partner day was on how to help the digital experience. It’s more oriented to the services side but had some nice nuggets. Let me start with some stats Here’s the day in the life of a digital marker Launch a […]
IBM Connect: Helping CMO's Improve a Customer Digital Experience
One of the sessions at the business partner day was on how to help the digital experience. It’s more oriented to the services side but had some nice nuggets. Let me start with some stats Here’s the day in the life of a digital marker Launch a […]
The Future of Enterprise Computing
Here at IBM’s Connect Conference, we get to hear a lot about trends and where social is headed. Geoffrey Moore spoke about the future of Enterprise Computing. The new worlds is: Built in the Cloud Social Search Apps Analytics Mobile Big Data All this is driven by the fact that consumer IT set the […]
Turns Out Companies Are Investing in Social Media
Google’s Wildfire commissioned a study on the How Brands Staff and Budget With Social. It’s far too long for me to replicate but here’s a couple nuggets: There’s a lesson here and it’s that social media has become a […]
Dreamforce: Developing for Google Glass
Maximiliano Firtman, author of the O’Reilly book, “jQuery Mobile” presented on some basics around development. It was less a look at the development tools and more a look at the options for development and the paradigm you take into account. He’s a a “Google Explorer” and has a chance to muck around with the […]
Dreamforce: YAHOO! CEO Marissa Mayer Keynote
They started off with a video of Leviev Diamonds and how they use Saleforce. The following interview includes a story about a diamond heist. They used the data in Salesforce to document the loss to the police. Mark Benioff also interviewed the CEO’s of Men’s Warehouse and Whole Foods. Honestly, that’s quite the list […]
Dreamforce: Building Apps for the ExactTarget Marketing Platform
Exact Target can be put into broad categories Integration: Data is important. You need to get the data from a variety of sources. Apps allow you to do that. Automation: You can automate a number of tasks and make even complicated sets of tasks part of a new app within the platform Application: cool widgets […]