Grant Davies

In today’s rapidly changing landscape, characterized by shifting consumer preferences and evolving market dynamics, using a product-driven approach to digital solutions has taken center stage in organizational strategies. To stay competitive, businesses must adopt a product-driven mindset for digital products and digital experiences, which prioritizes solutions that deliver measurable business value. Embracing a product-driven approach […]

B2B medical sales involve the purchasing of medical supplies, including personal protection equipment (PPE) such as masks, gloves, goggles, and face shields, and typical customers are labs, hospitals, clinics, manufacturing companies, and clean rooms. These products protect the wearer from their environment where infection, disease, or dangerous chemicals may be present. In hospitals, the wearer […]

The world is going through an unprecedented and challenging time. As part of the global effort to support our healthcare system and limit the transfer of the COVID-19 virus, many organizations are asking employees to work from home if they can. For those organizations that don’t have a mature practice or policy on remote work, […]

According to eMarketer, the number of people around the world accessing the internet using smartphones reached 2.39 billion in 2017. These mobile users are spending hours each day on their phones, completing tasks, and consuming media in a highly customized environment of apps they have chosen to download and regularly interact with. Brands are trying […]

It’s a well-known fact that the consumer mobile market is nearing the point of saturation, which has led many businesses to pull back on B2C mobile initiatives and instead focus on one singular customer experience. But what about enterprise mobile? The internal, B2B, business-use applications? Enterprise mobile goes beyond customer experience: enterprise mobile creates a […]