When Sitecore Experience Accelerator (SXA) was launched, it was a real game-changer for the rapid implementation of Sitecore sites and for marketers wanting more freedom and control over creating content and campaign pages. SXA Themes also allow sites to share a standard site layout while making sure that the site has the right look and feel for each brand.
One of the pain points of SXA tho has been with front-end development. What is the best workflow for a front end team? How can they use tools like Creative Exchange to get content imported into Sitecore? In my latest blog post TIHIDI: SXA Theme Deployment I dig into how we do this at Perficient, making use of Azure DevOps and Unicorn to create a streamlined repeatable way of deploying the theme along with the main site code.