Yesterday’s announcement of Salesforce.com acquiring the cloud-based, eCommerce provider Demandware is exciting for Perficient and our clients.
Whether your business is solely or partially-based in eCommerce, customers are your lifeblood. Knowing who they are, why they buy from you, and what keeps them coming back are all essential details to remain competitive and profitable. Our rich partnerships and technology platform implementation expertise with both Demandware and Salesforce allow us to deliver best-in-class eCommerce, marketing, and CRM solutions to our clients.
Since the beginning, Salesforce has made it easy for companies to manage their CRM through a cloud-based platform and has had the foresight on where the market is headed to deliver innovations aligned to customers’ needs. By enhancing software offerings to include marketing, sales, and service components, Salesforce has truly enabled a 360-degree view of the customer on one platform.
Similarly, Demandware has transformed the retail industry with cloud-based commerce.
“Demandware and Salesforce are two strong players among cloud-based platforms, and together they will provide a single, robust solution to support the customer lifecycle journey,” commented Becky Montemayor, digital commerce alliance manager at Perficient.
“With our thriving Salesforce practice combined with our substantial focus on commerce and emerging Demandware practice, this acquisition presents a unique opportunity for us to be a one-stop shop for cloud commerce,” she continued.
This acquisition furthers the commerce-CRM relationship that began with an OSF integrator, and provides a solid foundation for these companies to be leaders in cloud and commerce. We are excited to see the development of the Salesforce Commerce Cloud, which will support retailers’ connections with consumers through any channel and provide a more comprehensive, personalized customer experience.
