Many of our customers tell us they have Big Data initiatives under way or are planning them in the near future. Like the terms “CRM” or “Web 2.0” the term “Big Data” means many things to many people. Along with all the hype around Big Data, there is also some doubt amongst financial institutions. As experts in delivering “business-driven” technology solutions, our goal is to help financial institutions demystify Big Data and provide clarity with measurable data analysis strategies. In our upcoming webinar, we will be discussing how any size Financial Services organization can move forward effectively with incremental Big Data solutions to achieve real results quickly with minimal investment.
Two low risk Big Data solutions we will discuss during the webinar include Text Analytic tools which provide the ability to analyze Voice of Customer feedback , as well as Consumer Sentiment Analysis strategies and tools which can unlock customer insights not available within a traditional Data Warehouse inside the enterprise.
Big Data doesn’t have to require large investments in IT or business assets to provide value to your enterprise, and it doesn’t have to be a big transformational undertaking. We look forward to sharing how to achieve practical solutions in this evolving space and we hope you will join us.
