Posts Tagged ‘social business’

Summer, as defined by school schedules, has generally come to an end and that means we kick start our IBM Connection Bootcamp series.  This fall we will be continuing on our trusty format of delivering business-focused bootcamps to help business and IT leaders build use cases, define ROI scenarios and have a little fun while […]

In my last post, I covered two of the very first steps you should consider when planning your [Social] engagement. This post assumes you’re up on the concepts of having a strong foundation to spring from and that your organization has committed to taking time to LISTEN before jumping into social conversations. If you haven’t […]

Is your organization committed to leveraging SharePoint as its enterprise collaboration and portal platform? Are you are also evaluating enterprise social platforms? If your answer is “yes” to both of those questions, there are a few things that you and your stakeholders should strongly consider as you have internal conversations about leveraging enterprise social platforms […]

Let’s consider two kinds of portals: one is a place where stuff is, the other is a place where people exist. Most portals start out as the former, and they tend to stay that way. In most organizations, the portal is a place where stuff is. You go there when you need some stuff, or […]

Reading this L.A. Times article about a recent study performed by researchers from Harvard’s Department of Psychology entitled “Disclosing Information about the Self is Intrinsically Rewarding” made me think not so much about the consumer implications and explanations for the popularity of social media outlets such as Twitter, Facebook, Foursquare, Instagram, and Pinterest, but rather […]

Oracle announced in May 2012 that they had entered into an agreement to buy Vitrue our of Atlanta, Georgia.  Vitrue is a cloud-based Social Marketing and Engagement Platform that “enables marketers to centrally create, publish, moderate, manage, measure, and report on all their activities on social media platforms—including Facebook, Twitter, YouTube, and Google+.”  At the […]

As a business technology leader, you’ve probably been scratching your head over how to use Twitter for quite some time now, and perhaps you’ve already taken the dive into it and launched a corporate-named profile, connected with some customers and fans and begun sharing relevant content. But if you’re expecting Twitter to become useful for […]

Late last month, IDC declared IBM as the worldwide market share leader in social software for the third consecutive year.  IBM boasted an impressive 2011 according to analysis conducted by IDC. Growing fasting than their competitors and growing nearly two times faster than the overall market—which grew about 40 percent—IBM is staking a claim in […]

Andrew Wright posted at story at ragan.com titled Are intranets a waste of time or valuable? Survey says … where he looks at data concerning the usage of an intranet vs perceived value. We have been called into many companies to help them improve their intranet because of a variety of reasons.  A lot of the time, […]

Oracle has fully jumped into the Customer Experience market and is claiming a revolution!  We now have the age of the customer.  Oracle says “Customers have many choices today. So it is critical to make their experiences as simple, consistent, and relevant as possible as they move throughout the customer lifecycle, from buying to owning—and […]

Oracle has fully jumped into the Customer Experience market and is claiming a revolution!  We now have the age of the customer.  Oracle says “Customers have many choices today. So it is critical to make their experiences as simple, consistent, and relevant as possible as they move throughout the customer lifecycle, from buying to owning—and […]

Ta-da! Salesforce and Twitter have announced their global alliance. This agreement enables Salesforce’s customers real time access of the (more than) 400 million public tweets generated daily and builds on a three year relationship between these social powerhouses. But what’s this got to do with your business (you may be asking)? Good question! Why is […]