Posts Tagged ‘forrester’

We are live-blogging from Forrester’s CXNYC this week, the event for customer experience leaders, innovators, and practitioners. I’m here at the Forrester Customer Experience event in New York City.  It’s a surprisingly large event with people from all over the US here to talk about customer experience.  Already the focus seems to include data in […]

Customer expectations are rising and creating new service challenges for companies to retain and grow their business. One key to keeping up with new and changing demands is the ability to rapidly deliver new applications and functionality for your customer base. However, “new applications” and “rapidly” can often sound like an oxymoron. Low-code development platforms […]

APIs are exploding in the digital marketplace with almost 15,000 public APIs now available. Business executives are realizing the value of APIs in: Driving business innovation Building mobile apps and customer engagement Creating seamless operational efficiency Enabling business agility Serving hybrid integration internally and externally Optimizing existing infrastructure As businesses grow their adoption of both […]

In a recent report, Forrester analyzed the hybrid cloud management solution market by evaluating the 11 top software providers on 32 criteria. While there are many paths to the cloud, hybrid cloud is increasingly the mode of entry for organizations with 65% of enterprise I&O decision makers saying they use more than one public and/or private cloud […]

In a recent report, Forrester analyzed the crowded API management marketplace and the dynamics in the current vendor field. Considering all 20 emerging and established vendors in the API management space, Forrester had high praise for IBM’s recent enhancements to their analytics and portal features, and of the established vendors, stated that “IBM made the most […]

I’ve been really busy lately and missed a nice research report from Forrester back in July 2015. In the report Does Customer Experience Really Drive Business Success?, analyst Harley Manning presented lots of data saying basically yes. To start with, however, Mr. Manning presented several Customer Experience (CX) leaders who have tanked recently and CX […]

Last week I attended a conference with a great Forrester keynote speaker whose main topic was on Digital Transformation and the Age of the Customer. It is clear there is a new business cycle where the power has shifted back to the people and engagement will mean everything – in other words – companies must […]

  Last week, I was fortunate to attend a presentation by Kyle McNabb, VP of Research Strategy at Forrester. He spoke about how empowered customers have given rise to a new era. “The device is not the problem, the problem is what we can do with the device,” he said. McNabb continued to tell the […]

In just a few more days, we will host Nigel Fenwick, Vice President and Principal Analyst Digital Strategy at Forrester. We’ve been collaborating for a few months on the topics we will address and the format.  Nigel walked us through some of his answers to our questions today, and I’m pretty excited about the webinar. […]

In just a few more days, we will host Nigel Fenwick, Vice President and Principal Analyst Digital Strategy at Forrester. We’ve been collaborating for a few months on the topics we will address and the format.  Nigel walked us through some of his answers to our questions today, and I’m pretty excited about the webinar. […]

Last week Forrester published their first Wave on Digital Experience Platforms.   I was at the IBM Digital Experience Conference and it sounded like IBM was expecting good news from Forrester in this wave.   In fact, Stephen Powers from Forrester was the Keynote speaker at the conference and one of the principal authors of the […]

Forrester’s Stephen Power spoke about transforming digital strategy. Stephen is Vice President at Forrester and covers the Digital Experience market.  He started by talking about the age of the customer and how we got to this point (customer centricity per Gary Dolsen).  Preceding the age of the customer was Age of Manufacturing, Age of Distribution […]