Posts Tagged ‘dreamforce’

Many hospitals and doctors and patients are looking for better ways to connect with each other.  Based on my work with payers, they often want to engage more with their members so they can make good healthcare choice.  Patients often want to have a sense of community, especially those dealing with chronic conditions and diseases. […]

Salesforce Marketing Cloud has been a long-time player in marketing automation.  Journey mapping is probably the number one feature requested by companies who want to implement 1:1 marketing based on data coming in from their various marketing assets. When a new customer registers a new product, what do you do?  Most companies probably do nothing. […]

Here at Dreamforce 2014, the conference is really heating up. Today is Marc Benioff’s keynote, which is always a fun event. Right before that keynote, the Community Cloud team presented their roadmap for Winter ’15.  We see Salesforce Communities as a compelling portal for a lot of business uses, including Partner Portals, Employee Portals, Sales Portals […]

Today at Dreamforce, I had the opportunity to attend the “Pardot Integration with Salesforce: An Inside Look” session. The implications of this integration are dramatic. By bringing key marketing data into Salesforce (into a native Marketing Actions object), the integration will break down the silos that Sales and Marketing often operate in and natively give both […]

If you missed out on DF13 (or were there but partied a little too hard), there were some great new roadmap details revealed for the Salesforce Console for Service (previously “Service Cloud Console”). Here are the top 4 roadmap features that we’re excited about with a link to the full session video below. Similar Cases […]

Maximiliano Firtman, author of the O’Reilly book, “jQuery Mobile” presented on some basics around development.  It was less a look at the development tools and more a look at the options for development and the paradigm you take into account.   He’s a a “Google Explorer” and has a chance to muck around with the […]

They started off with a video of Leviev Diamonds and how they use Saleforce.  The following interview includes a story about a diamond heist.  They used the data in Salesforce to document the loss to the police. Mark Benioff also interviewed the CEO’s of Men’s Warehouse and Whole Foods.   Honestly, that’s quite the list […]

Exact Target can be put into broad categories Integration: Data is important. You need to get the data from a variety of sources.  Apps allow you to do that. Automation: You can automate a number of tasks and make even complicated sets of tasks part of a new app within the platform Application: cool widgets […]

          A lot! Perficient’s Mark Polly and Michael Porter are currently attending Dreamforce 13 and blogging regularly about what they are learning. Whether you are interested in content, mobile, social, email or anything else digital, you can follow along beside them as they share the best tips and lessons from Dreamforce […]

        So I’ve always been interested in how you sell social given that so many have problems in defining it.   Hence my interest in this session on social selling.  People from Salesforce, Sales Benchmark Index, Pandora, Linkedin, and others brought this session. Note also that social has officially matured that people […]

Michael Porter, Principal at Perficient, wrote a blog post today about Peter Schwartz,  the mind behind Minority Report, War Games, and Sneakers, and five emerging trends that we are seeing as we begin Dreamforce 2013. The world of hyper connectivity is bringing every thing together in a new ecosystem.  We are creating a new world that […]

This week I’m at Dreamforce13 put on by Salesforce.com.  Salesforce has been making a strong push into the Portal and Social space in the last several years. Bryan Wade, ExactTarget Vice President of Email Products highlighted the features in the ExactTarget Marketing Cloud. When we talk about customer experience, marketing has been playing an increasingly […]