Adobe recently acquired Magento – a move that will have major implications on the commerce industry. While Adobe has always been the industry leader in the marketing space, they’ve lacked the ability to really manage the commerce experience on top of that. Until now. Watch our video to learn how commerce will become a native […]
Posts Tagged ‘Adobe Commerce’
The Impact of Adobe’s Magento Acquisition on the Commerce Market
Adobe’s acquisition of Magento is sure to send shock waves through the commerce industry. Why? It acknowledges and validates recent investments by many of the leading commerce platform providers toward improving their business user tooling to manage the user experience for their commerce storefronts. Efforts have focused on enhancing the site capabilities for business users […]
Two Become One: Magento, an Adobe Company
Less than a month after Adobe announced that they entered into an agreement to acquire Magento Commerce, the acquisition is complete. With the deal finalized, Adobe is moving quickly to integrate the Magento Commerce Cloud into the Adobe Experience Cloud. A new approach In the past, creating a positive customer experience meant stitching together solutions […]
Adobe to Acquire Magento – What That Means for Our Partners and Clients
Adobe recently announced its plans to acquire Magento Commerce, and the implications of this move will be felt throughout the commerce marketplace. Robert Sumner, Principal of our Adobe practice, wrote a blog post describing what this acquisition means for us, our partners, and our clients, as well as how we’re working with Adobe to develop […]
Adobe + Magento: A Win for Them, Our Clients, and User Experience
Adobe recently announced its plans to acquire Magento Commerce. This is sure to cause a major disruption in the commerce marketplace, as these companies position themselves to steal momentum and market share from some of the primary players – both enterprise and mid-market level. The joining of these two powerhouse platforms means Adobe and Magento […]
How to Reduce Cart Abandonment: Be Quick, Flexible, & Predictable
Surprise costs related to shipping and taxes and a long, complicated checkout process are listed among the top reasons for shopping cart abandonment, and the problem only grows on smaller, mobile devices. So, how can consumer and B2B retailers reduce cart abandonment? Provide a simple, transparent checkout process that meets customers’ expectations without any unpleasant surprises. Enable […]
Perficient Digital Wins Two B2B Excellence Awards
During last night’s Magento Imagine Excellence Awards, Perficient Digital – along with our clients Regis Corporation and Watsco, Inc. – received two awards for our performance in the B2B space. Along with Regis Corporation, we won the award for Best B2B Buyer Experience, for Regis’ recent replatform to Magento. The new site solved pain points […]
Want to Be the Next Amazon? Start With One-Click Checkout
Online retailers around the world agree that shopping cart abandonment is a big problem. An average of nearly 75% of shopping carts were abandoned in the United States during Cyber Week last year, according to eMarketer. Cart abandonment factors such as indecision and wanting to shop around more are leading consumers to walk away during […]
Monitoring Your Ongoing Holiday Projects in Q4: 3 Tips for Success
As we reach the halfway point of October, it’s almost go-time for launching your holiday projects and initiatives. This can be a mix of emotions; exciting, anxious and possibly scary all at the same time. Once Halloween is over, the competition explodes for capturing early holiday shoppers and attracting customers over the next two months. […]
Four Steps to Prepare for Your Magento 2 Upgrade – Part 4
Moving to a major commerce platform release can be seen as a business growth strategy rather than a risk-avoidance strategy. Thoughtful planning of your upgrade will reduce cost, mitigate risk, and maintain business continuity so that the transition has minimal impact to the overall shopping experience and your bottom line. If you’re considering an upgrade […]
Four Steps to Prepare for Your Magento 2 Upgrade – Part 3
Once you have taken inventory of your existing Magento platform and reviewed Magento 2 templates, the next step involves evaluating your extensions. Simply put, extensions expand the native capabilities of the Magento platform. Launched in 2016, the Magento Marketplace offers carefully vetted extensions for your commerce platform. (Think of it as the “App Store” for […]
For a Successful Holiday Season, Let Your Data Be Your Guide
It can either be the Elf on the Shelf®, or the elephant in the room – data is as important as you make it. To that point, many eCommerce and omni-channel retail organizations are sitting on mountains of customer shopping and behavior data, especially after the holiday selling season. Sadly, an unsuccessful holiday selling season […]