Here’s Why Videos

Mark can be awfully picky about his food! And now it looks like Google is getting pickier about which tweets get shown in Google search. In this episode of our Here’s Why digital marketing video series, Eric Enge gives the details of a study he conducted that shows some decline in the number of tweets […]

The Thought Police robot is showing Eric no mercy, and it used to be that if your site ran afoul of Google Penguin, you would see no mercy either for months or even years. Thankfully, all that has changed now. In this video find out why Penguin 4.0 is a kinder and gentler Penguin update. Don’t […]

Now that we’ve reached our 100th episode of our Here’s Why digital marketing video series, let’s stop for a moment and take a look back at some of the best tips and insights Mark and Eric have shared. BONUS! Hidden in this episode are two never-before-seen content marketing tips from Eric. Here are some nuggets from this episode […]

Our Here’s Why video series is 100 episodes old! Celebrate with us in this “just for fun” episode where we recap some of the funniest, zaniest, and weirdest moments from our first 100 episodes. We’ve also included some never before shared tips from Eric on content marketing. And check out episode 101 (due out 16 […]

Hi there boys and girls! It’s a beautiful day in the Perficient Digital neighborhood. You know, postman Mr. McFeely understands that delivering web pages quickly is very important. So I asked my special friends, Mark and Eric, to tell you why you need speedy delivery on the web. Don’t miss a single episode of Here’s Why. Click the […]

Which is better for content marketing: long-form content or short-form content? Many assume that longer content must be better for SEO and is always better quality content, but is that the case? In this episode of Here’s Why, Perficient Digital’s Mark and Eric explain why content length isn’t really the most important consideration for content […]

These are the voyages of the starship Enterprise SEO. It’s continuing mission: to explore strange new algorithm changes, to seek out new ranking opportunities, to boldly go where no SEO has gone before! If you’re involved with SEO at a large company, you face a unique set of challenges. In this video from our Here’s Why […]

You can get bogged down trying to optimize for the hundreds of possible Google search ranking factors, but far better to spend your time on those we know matter. One of those is user experience. User experience is made up of things like page load speed, ease of navigation, related resources and more. In this […]

It’s easy to overcomplicate anything, especially SEO. Don’t get me wrong, SEO is a highly technical and complex endeavor. But if you understand just two things you’ll be way ahead of the competition already. Click the video below to find out what those are! Don’t miss a single episode of Here’s Why. Click the subscribe button […]

When it comes to spicy food, more isn’t always better. The same may apply to your content marketing efforts. Find out why you should prioritize content quality over quantity in most cases. Don’t miss a single episode of Here’s Why. Click the subscribe button below to be notified via email each time a new video […]

If you want to gain a sustainable competitive advantage in your marketplace, you’ve got to build authority and back it up with trustworthy yet interesting content. Want to know why? Here’s why! Don’t miss a single episode of Here’s Why. Click the subscribe button below to be notified via email each time a new video […]

A competitive advantage is only a real advantage if it’s sustainable over time. In this episode, we’ll explain why you should seek to build marketing strategies for the long run. Watch now to find out… Don’t miss a single episode of Here’s Why with Mark & Eric. Click the subscribe button below to be notified […]