Customer Experience + Design

Customer experience (CX) continues to be a defining factor in business success. In a digital-first world, even a single poor interaction can drive customers to competitors, contributing to an estimated $1.6 trillion in annual losses in the U.S. alone. On the other hand, exceptional omnichannel experiences build trust, deepen loyalty, and turn customers into lifelong […]

In today’s digital-first world, brand consistency is more than a visual guideline, it’s a strategic asset. As teams scale and content demands grow, having a centralized Brand Kit becomes essential. If you’re using Sitecore Stream, building a Brand Kit is not just useful, it’s transformational. In my previous post, I tried to explore Sitecore Stream, […]

Overview You may have seen this pop-up message appearing on the main page of  your EPM instance: Oracle has released a new Statement of Direction outlining the de-support of several legacy components in Oracle Cloud EPM, including: Forms 1.0 Dashboards 1.0 Legacy Listing Pages Infolets These changes will impact all major business processes such as […]

Consumers aren’t waiting for healthcare to evolve—they’re already redefining what access means. They expect care to be affordable and available, but that’s only the beginning. Increasingly, they also demand experiences that are convenient, personalized, and digitally seamless. When those expectations aren’t met, they don’t hesitate to look elsewhere. Understanding this shift requires more than demographic […]

Accessibility testing guarantees that software applications can be used effectively by all individuals, including those with disabilities. Many users rely on keyboards instead of a mouse due to mobility challenges or because they use assistive technologies, such as screen readers. Keyboard accessibility testing confirms that all controls and elements on a page are usable without […]

Good design doesn’t just solve problems, it anticipates needs. At its best, design quietly adapts to the full spectrum of human experience, often without fanfare. That’s the power of inclusive design: it begins by addressing specific challenges for people with disabilities, and over time, becomes a universal standard that benefits everyone. Designing for the Margins […]

At first glance, Inclusive Design and Universal Design may seem like interchangeable terms. But dig deeper, and you’ll find a dynamic relationship—one where Inclusive Design creates multiple pathways, and Universal Design weaves them into seamless solutions that work for everyone. Understanding this progression helps us design with more intention, empathy, and impact. What Is Inclusive […]

Designing for accessibility doesn’t belong to one field—it spans every corner of our lives. From healthcare to education, tech to transportation, inclusive design solutions have the power to remove barriers industry by industry, improving outcomes, access, and engagement for everyone. Let’s explore how inclusive design is reshaping entire sectors by proactively breaking down barriers. Healthcare: […]

Too often, accessibility is seen as something only for people with disabilities, but the reality is that inclusive design solutions make life easier for everyone. When we design with diversity in mind, we create features that enhance usability, improve convenience, and increase efficiency across different environments and industries. Instead of treating accessibility as a separate […]

I remember using a slide in a presentation around a Sitecore implementation I was working on ~7 years ago. It showed something to the effect of the Martech ecosystem 10 years prior to this and how much it had exploded during that time frame (so basically highlighting the growth in Martech between ~2008-2018). Fast forward […]

For too long, accessibility has been treated as a fix rather than a foundation, an afterthought rather than a guiding principle. This reactive approach often results in patchwork solutions that address accessibility only after barriers have been identified. But what if we flipped that mindset? Proactive design ensures accessibility is built in from the start, […]

In today’s fast-paced digital world, users expect websites and applications to load quickly and run smoothly. Performance optimization in Frontend Development is not just a technical requirement – it is an important factor that can create or break user experience, engagement and conversion. If you are a developer, designer, or product owner, then here is […]