Digital Experience

Training delivered by professional instructors can be a huge benefit when implementing software systems.  Employee satisfaction, return on investment, and reduction of calls to help desks can all be significantly affected by appropriate application training. Here are a couple of quotes concerning the value of education: “An investment in knowledge always pays the best interest.” […]

1.      It is a mission critical productivity solution that is both easy to deploy and easy to maintain! With an experienced deployment partner, transitioning from your current legacy system to Google Apps for Work becomes a well-rehearsed change management procedure.  Additionally Google Apps for Work is the leader and only email productivity solution built from the ground […]

In this post (the first in a series about the Google Maps API), we will take a closer look at how the Geocoding class works with respect to a recent client need.  Their requirement was to generate a cluster of postal addresses surrounding a given central address, so I began with looking over the API […]

Advanced analytics has a home in banking and financial services, but it transcends the traditional use of Excel and OLAP to run trend-lines on revenue and cost as they affect the classic Profit and Loss statement.  While macro trends are important to the financial services professional, two more important challenges involve: understanding the customer at […]

The CIO article, “Is it time for CIOs to step up and rule the digital world?” asks a good question. Can the CMO better lead a digital transformation and align IT with what is increasing a digital business than the CIO? This is an oversimplified question asking who but not what needs to be done? […]

After years of architectural engagements and having worked at a variety of companies there are a few things that I have found somewhat consistent when it comes to the practice of architecture. First architecture happens, regardless the maturity level of the organization. Secondly, at some point in the development life-cycle someone will produce some kind […]

I tried on Google Glass a few times.  I wasn’t impressed.  Does that mean it’s an awful product?  No.  Does that mean it is not useful?  No.  So what happened? This week the Wall St. Journal reported that Google is not giving up on Google Glass.  Google acknowledges that it was a first generation product with some rough […]

We’re on a roll!  Cody Coggins and Narbeh Yousefian have joined the elite team of Google Search Appliance (GSA) Qualified Deployment Specialists. They join existing GSA specialists Anu Pidaparti, Allen Han, Alok Gupta, Shruti Sundaresh, Yogesh Dhavale, and myself. The 4-part certification process is rigorous and designed to validate the experience of individuals among search […]

Today at Adobe Summit, Urosh Pajic and Peter Krmpotic of Adobe spoke about best practices in content optimization with Adobe Experience Manager. Remember the time when it was enough to just put your content out there and gain customer attention? These times are long gone, and today’s customers expect personalized and relevant content across all […]

With any Digital Transformation journey, various groups within your company need to coalesce together in order to move the organization forward.  Adobe CIO Gerri Martin-Flickinger spoke about how Adobe had to harmonize their Marketing, IT and Product efforts to ensure their transformation journey was a success.  You can read my blog article about what Adobe […]

Sean Dickson (Adobe) and Kathleen (Intuit) presented at Adobe Summit 2015 on identity management. This becomes increasingly important with the proliferation of both channels/devices and services (think all the services in the Adobe Marketing Cloud) Mapping the customer journey and marketing touchpoints in the cross-device ecosystem is critical to understanding the path to conversion. The data management […]

Russell Lewis (Adobe) and Daniel Stubs (Conde Nast) spoke at Adobe Summit 2015 about how to combine a variety of tools for a personalized experience. A testing solution and personalization engine are only as effective as the quality of data fed to them. Combine the powerful data aggregation and audience mining capabilities of Adobe AudienceManager […]