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Digital Experience

Simplify Flexible Order Management

Successful order management projects are unique in their ability to create brand loyalty by demonstrating a unified commerce approach, spanning pre- and post-sales. Intelligent fulfillment is also essential to organizations selling complex configurable offerings, due to assembly and fulfillment workflows that may span multiple facilities and planning systems. Order management systems (OMS) have been around […]

The Beauty of Personalization (When It Hits the Bulls-eye)

Over the past decade, personalized marketing has evolved rapidly, and marketers are seeing the benefit. Results include increased conversion rates and sales, greater customer loyalty, and even smarter spend of marketing dollars. Companies that have implemented personalization report a 14% uplift in sales – Econsultancy / Adobe, 2014 Targeting your customers with a personalized experience removes […]

How to Be Friends with a Search Engine

As is often the case when a website is re-platformed, the organic search engine rank for your website dips for a short period of time post-launch. Many customers don’t anticipate this happening and are concerned about the effects on their business. I have read that a normal website traffic dip is between 3-5% when everything […]

Node, Grunt and Sass…A Plugin Primer

Recently, my colleague Shannon Sumner, a senior technical consultant with our Adobe practice, wrote a quick tutorial on how to use Grunt and Grunt plugins to compile Sass into CSS, minify the CSS, add CSS source maps, merge JavaScript files, minify the JS, and add JavaScript source maps. These terms can send any marketer over […]

Security and Compliance in the Adobe Cloud Products

Whenever an organization considers moving systems to the “cloud”, the first question that comes up is: “What about security?”  This is an extremely important question and is almost always a showstopper for people new to the cloud.  If you move data to the cloud and don’t consider the consequences of not complying with industry and […]

How to On-Ramp into the Hybrid Cloud

In past posts, we’ve written about why you should consider and how to optimize hybrid cloud for your technology needs. It goes without saying that as we examine the technology landscape today, the business case for hybrid cloud is stronger than ever, with nearly 80% of enterprises committing to adoption by 2017. Transitioning to a hybrid cloud stack […]

Artificial Intelligence Could Replace Traditional Search

Go grab a stack of papers from the “TO-DO” pile on your desk  – it’s OK, I know you have one – mine is full of utility statements to be filed away, drawing from my kids, and coupons for things I will probably never buy. Now find the cable TV bill from April 2016. Not very difficult, huh?  We […]

Transforming Healthcare IT with UrbanCode Deploy

Medical technology management is just as complicated as the medical care that doctors provide, consisting of numerous ins and outs. As hospitals continue to innovate on how they care for patients, they also run into roadblocks preventing them from transitioning from the past and into the future. This challenge was specific to a leading nationwide […]

Are You Tired of Hearing About Artificial Intelligence Yet?

Are you tired of hearing about artificial intelligence yet? Well, I have some bad news. It’s only going to become the most important thing in our lives. Every once in a while you read an article that completely changes and overwhelms the way you think about something. Today, for me, it was The Artificial Intelligence […]

Building Patient Portals with IBM Digital Experience

With summer right around the corner, many of us will find ourselves staying active outside deep into the summer evening. Whether we are swimming in a lake we’ve frequented since childhood or hitting baseballs at the park, the risk of injury is always something to make note of. For hospitals who must deal with those […]

Start AEM Automatically Using SystemD

With the release of RedHat and CentOS 7.x, the previously used method, init.d, for starting AEM as a service will no longer function.  Out with the old SysV, in with system.d!  This has a long history that I won’t get into here, but for your reference here is a great article which articulates why the previous […]

Seamless Digital Commerce Experiences that Drive Revenue

As buyers, we communicate with brands using an increasing number of devices via an ever-growing range of digital channels. We go online for many reasons. Sometimes we’re seeking information and other times we want to be entertained. Many times we’re researching brands and buying products. For the digital marketer, this habitual action offers incredible opportunities. […]

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