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#DF15: Embracing Customer Centricity with Service and App Cloud

On the first day of Dreamforce 2015, two service experts from HP spoke about how they manage customer centricity. The session abstract: Proliferation of digital channels, new consumer experiences, and migration towards service-based offerings are the key trends shaping customer-centricity. Cloud applications are playing a key role in helping organizations respond to these trends. Join […]

#DF15: How Financial Times Uses Salesforce and Heroku

Today at Dreamforce, Rob Shilston, director of engineering at the Financial Times, walked us through what they are doing to set themselves up for the future and how Salesforce and Heroku enable them to do it. He showed us an issue of the Financial Times and then continued to show the paper over 100 years. […]

#DF15: New in Sales Cloud: Lightning Experience – A New UI

One of the most exciting announcements at Dreamforce this year is Salesforce’s newly designed UI for Sales. Dubbed the “Lightning Experience,” the new UI offers a number of improvements and features that will have a Sales user smiling from ear to ear. Lightning Experience comes packed with new features focusing on the Sales team’s productivity and […]

#DF15: Reinventing The Customer Experience in Digital Banking

At Dreamforce 2015, Anthony Morris of Salesforce walked through what’s changing in the digital banking world.  He also highlighted some disruptors and interviewed two innovators: GE Money and Webster Bank. Key statement: “Banking is mandatory. Banks are not.” “Banks must adapt or die in a digital world” – Financial Times August 2015 The whole banking […]

Dreamforce: Salesforce Files Roadmap

Various Salesforce product managers gave an overview of the Salesforce Files roadmap today at Dreamforce. The abstract from the session: Join us to get a firsthand look at what’s next for Salesforce Files. We’ll show you new ways to connect your enterprise content directly in the flow of business processes – no matter where the content […]

#DF15: Use employee communities to engage and retain top talent

Dreamforce 2015 is off to a great start. I just attended my first session of the week where I had the chance to hear Houghton Mifflin Harcourt and AstraZeneca talk about how their enterprise social networks are transforming how they work as companies and how they retain top talent. Houghton Mifflin Harcourt integrated Chatter on top of an […]

Dreamforce: Salesforce App Cloud Roadmap

Today at Dreamforce 2015, James Ferguson and Jim Rivera, product managers for the Salesforce App Cloud (Platform), gave a tour of what’s new for the app cloud platform and a peak at where they are placing their biggest bets for the coming year. From security to performance to mobile services, Salesforce App Cloud continues to power […]

Dreamforce 2015: Keynote The Future of Consumer Goods is 1-to-1

The first session I attended at Dreamforce 2015 dove straight into the nitty gritty on what’s happening and how Salesforce technology provides a personalized experience. This session focused on: Unprecedented global competition, new consumer expectations & technological pressures are making personalized and proactive ecosystem engagement the most significant competitive advantage. Join us to hear from […]

Get “IPO Ready” at Dreamforce 2015

Back by popular demand, Perficient will be partnering with Salesforce to host the 2nd annual IPO Readiness Roundtables Luncheon at Dreamforce 2015.  Preparing for an IPO is no easy feat. That process typically runs parallel with the routine demands of building and managing a high-growth business. This exclusive event is designed for IT and operations folks at […]

5 Ways to Connect with Perficient at Dreamforce 2015

Dreamforce is just 21 days away and we’re excited to return to San Francisco to make it a great success for our customers and the Salesforce community – so get ready to be inspired! Head over to our Dreamforce page to learn how you can connect with us, access exclusive Dreamforce content, attend one of our sessions, and most […]

Make an Impact with Your Self-Service Online Community

The Community Builder is the future of Salesforce Communities and Salesforce is heavily investing in making it extremely user-friendly, easy-to-implement and fully extensible. If you are considering putting in a pubic knowledge base or self-service community, I urge you to look strongly at the Community Builder templates as the tool to go with for those […]

Take Your Community UX to the Next Level

Make Your Salesforce Community Usable and Useful A quality user experience is best achieved when the design is based on user-research that documents user pain points and goals, and maps out user journeys. With better understanding of your users, you can create designs that not only remove barriers but optimize the entire experience. Surface what […]

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