6 Benefits of Using GenAI for Data Cleansing One of the clear strengths of generative AI is data cleansing, where data management processes are immensely more accurate, efficient, and scalable. Here are the main advantages: 1. Improved Accuracy and Consistency Generative AI can simplify identifying and resolving errors in data sets (duplicate records, missing values, […]
Kristina Mitrovic
Kristina holds an MSc in Electrical Engineering and Computer Science, as well as an MBA. She currently works as a Web Analyst and Business Consultant within the Sitecore / Optimizely Business Unit at Perficient, where she specializes in bridging the gap between technology and business. Since joining Perficient in January 2022, she has been recognized for her strategic mindset, technical insight, and passion for delivering innovative digital solutions. Outside of work, Kristina is a multidisciplinary artist who paints and exhibits her work worldwide. She also enjoys practicing archery, playing the piano, hiking in nature, and exploring new places whenever she can.