Greg Ewing-Lee

Greg does work related to CRM, marketing automation, and business analysis; and he brings over 10 years of experience in developing strategies to maximize business success.

Blogs from this Author

1-2-3 Channel Checklist for Manufacturers

Many manufacturers go to market through an indirect sales channel, such as a network of independent distributors, dealers or other partners. If you fit into this category, you know it’s important to continually evolve and evaluate relationships with your partners. 3 Dimensions of Success For any given indirect sales channel, there are three primary dimensions […]

How to Make the Most of Marketing Cloud

5-Minute Checklist: How to Make the Most of Marketing Cloud

Salesforce Marketing Cloud is a powerful digital marketing tool with many capabilities. But with so many features and possibilities, it can be hard to know where to start when it comes to implementation. Use this quick checklist to ensure that your organization is set up for success: ✓ Know it will take time and you […]

enterprise cloud adoption

Salesforce Marketing Cloud: 4 Things You Need to Know

Marketing Cloud is a powerful and complex tool, but there are a few things that make it stand out as a premier solution for digital marketing. Here’s a closer look at what you need to know.  The Top 4 Features of Marketing Cloud 1: Marketing Cloud Connect Creating a powerful connection between other Salesforce Clouds […]

Creative Office

Selective Integration of Salesforce Leads/Contacts to Pardot

What’s the key to maximizing revenue for most organizations? Aligning marketing and sales efforts, especially when it comes to lead management. The Power of Pardot That’s why Salesforce has made sure that its marketing automation platform, Pardot, integrates closely with the Sales Cloud platform. Thanks to this seamless integration, sales teams who work primarily within […]

How to Integrate Salesforce Communities + Pardot

What’s the key to maximizing revenue for most organizations? Aligning marketing and sales efforts, particularly when it comes to lead management. The Power of Pardot That’s why Salesforce has made sure that its marketing automation platform, Pardot, integrates closely with the Sales Cloud platform. Thanks to this seamless integration, sales teams who work primarily within […]