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Upcoming Webinar: Mastering B2B Commerce as a Distributor

B2b Commerce Summit2

Are you ready to unlock the full potential of B2B commerce? Mark your calendar for September 7th as Perficient participates in Optimizely’s virtual B2B Commerce Summit 2023.

Across 2022 and 2023, economic headwinds have affected the growth of B2B vendors. Specifically, vendors are struggling with the rising cost of inflation, supply chain disruptions, and labor shortages, all while tasked with launching and increasing results from online commerce. These headwinds have led to revenue challenges such as high cart abandonment rates, decreases in retention and wallet share, and stifling commerce adoption and traffic.

Join us on September 7th at 11 AM EDT to learn how to master B2B as a distributor

During our session, you will hear from Perficient’s Rupa Amin, Director of Commerce Strategy, and TestEquity’s Jeff Hileman, Director of Digital Experience, for 30 minutes of industry insights and actionable tips to optimize the B2B commerce experience. You will learn more about:

  • Why Optimizely is investing in self-service, personalization, and headless architecture to supercharge your B2B growth
  • Customer strategies and tactics used to increase revenue through digital commerce
  • The value of PunchOut and how it increases the wallet share of customers
  • How Perficient customized the TestEquity checkout experience

Maximizing Optimizely Capabilities With Perficient

An award-winning Optimizely Premier Platinum partner, Perficient has designed, implemented, and delivered numerous sites powered by Optimizely. Our team is comprised of six OMVPs and more than 75 Optimizely experts.  We understand how to get the most out of Optimizely’s diverse digital experience platform to create highly effective and personalized experiences for our customers. 

Register for this free webinar here 


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Abby Struttmann

Abby is the dedicated Marketing Coordinator for Perficient’s Optimizely practice. She graduated from the University of Missouri with a Bachelor of Journalism in 2021. Abby is from Union, MO, and is a proud St. Louis Cardinals fan.

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