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Data & Intelligence

[Podcast] Optimizing Big Data to Drive Real Value

Perficient Intelligent Data Podcast

Big data can revolutionize and shape data-driven digital transformation and engagement across multiple industries. It’s important for businesses to have a good data strategy and data scientists in order to take full advantage of all the benefits your data can offer.

In season 1 episode 5 of the Intelligent Data Podcast, host Arvind Murali and his guest Bill Busch, chief strategist for big data at Perficient, discuss big data, the differences between edge and analytic data use cases, data ethics and much more.

Listening Guide

  • Why do big data projects fail? [2:10]
  • Edge computing driven big data projects vs. analytics driven big data projects [4:21]
  • Dark data [7:10]
  • Culture and big data [9:30]
  • Understanding data ethics [11:33]
  • Unstructured data [15:06]
  • Reducing impact of data quality [18:52]
  • What your focus should be for data unification and usage [26:06]

Get This Episode Where You Listen

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Connect with the Host and Guest

Perficient Intelligent Data PodcastArvind Murali, Perficient Principal and Chief Strategist

LinkedIn | Perficient


Perficient Intelligent Data PodcastBill Busch, Perficient Chief Strategist for Big Data

LinkedIn | Perficient


Learn More About Our Big Data Solutions

If you are interested in learning more about Perficient’s Big Data services capabilities or would like to contact us, click here.

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Courtney Gardner

Courtney Gardner is a Marketing Coordinator at Perficient.

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