Although social media networks like Facebook and Instagram have been major players in the advertising game for many years now, some marketers still have doubts about whether their efforts in social media are really leading to product sales, and whether social is worth the time and money they’re investing in it. But did you know that about half of the word-of-mouth activity that leads to sales takes place via social media?
Check out our recent video to learn more about how social media marketing provides real ROI from Eric Enge and Mark Traphagen, who recently joined Perficient Digital through our acquisition of digital consultancy Stone Temple.
To learn more about Stone Temple, read our recent blog post.