Global Study On Customer Experience

Oracle has a very interesting study them commissioned on the importance of managing the customer experience and how much progress companies are making. The short version is that it’s very important but not many have really made much progress, especially in the social side of the customer experience.

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Get the Guide

The study is too long to give you a blow by blow so it’s worth it to register and get access.  (Yes, they want your information)  However, I did clip a couple interesting items.

Poor Customer Experiences has a high price

Customer Experience is important but progress needs to be made