Posts Tagged ‘seo’

SharePoint 2013 introduces several new WCM capabilities and one of the addition is native support for SEO(Search Engine Optimization). In absence of any native support for SEO in earlier versions, developer community relied on custom solutions. However with out-of-box SEO capabilities in SharePoint 2013, now you can Configure Canonical URLs Verify site ownership with web […]

Holly Nelson is guest blogging at IBM’s Social Business Insights blog.  She’s done a lot of research on consumer and business use of video.  It’s a two part post.  Check out day one and day two. I’m not going to repeat her entire post so it’s worth it to hit the pages just to get […]

Anyone in digital marketing has heard about SEO, or Search Engine Optimization. If you’re new to SEO, chances are you’ve been told the goal of SEO is to figure out how to achieve an optimal ranking on Google for a specific keyword. Why is this important? For one, typing keywords into search engines, like Google, […]

I just read an interesting article about Google Plus as a search ranking tool by Kelvin Newman. He posted it back in July but for it’s age it’s still very interesting.  I’ve wondered myself why Google decided to join the fray and compete against a facebook behemoth that already has the advantage of millions of […]

I just read an interesting article about Google Plus as a search ranking tool by Kelvin Newman. He posted it back in July but for it’s age it’s still very interesting.  I’ve wondered myself why Google decided to join the fray and compete against a facebook behemoth that already has the advantage of millions of […]

Liza Sisler pointed to this in a tweet and I thought I would spend a little more time on the topic.  Anyway, Chelsi Nakano has an article about SEO Lead Generation Outshining Paid Search & Social Media.  From my own experience I find this to be true as well. Here’s a quick graphic.     […]

Liza Sisler pointed to this in a tweet and I thought I would spend a little more time on the topic.  Anyway, Chelsi Nakano has an article about SEO Lead Generation Outshining Paid Search & Social Media.  From my own experience I find this to be true as well. Here’s a quick graphic.     […]

Richard Baxter is the founder of SEO Gadget, an SEO agency specializing in large site architecture, conversion rate optimization (CRO), keyword research, technical SEO, infographics, content development and most of all, link building in competitive industries. Catch him speaking at Mozcon on the 26th of July. 1. Freshness of data (delay between link being detected […]

The role of metatags is misunderstood by some members of the webmaster community. I still have people who are not in the business come up to me and talk about SEO as if it’s all about picking keywords metatags. I try not to cringe when I get into these discussions. I once had an idea […]

Overview Writing effectively for search engines is, at first blush, not much different from writing effectively for any other medium. Certainly, many key guidelines remain the same, such as writing well-structured paragraphs centered around one key idea. One overarching guideline is that the best way to write for search engines is to write for real […]

Search engine optimization (SEO) used to be simple. You figured out what keywords you wanted to rank on, you put them in your title, you stuffed them in the keyword metatags, and you loaded them on the page, and you were done. Better still, if you were a spammer, it did not really matter if […]