Posts Tagged ‘salesforce’

The manufacturing industry was evolving even before 2020, but the global pandemic added a new urgency to manufacturers’ needs to digitally transform. Today, organizations in manufacturing must meet new, more pressing demands of connectivity, technology, and agility. In this article, we’ll look closely at how Salesforce, MuleSoft, and Perficient offer manufacturers the technical and organizational […]

In manufacturing, partner ecosystems create efficiencies for reaching and serving customers. But they can also create unique complexities – especially when it comes to accessing customer data and creating digital experiences. According to a Forrester Consulting study commissioned by Perficient, 71% of buyers can choose a dealer, distributor, or other partner after a digital-only journey. […]

We are excited to welcome Sarah Khalid to Perficient as a Salesforce and MuleSoft Technical Architect, and as a partner community leader and mentor! A Salesforce and MuleSoft Technical Architect role at Perficient plays a crucial part in our Salesforce and MuleSoft strategies. It requires not only a high degree of skill in our technological […]

We are excited to welcome Adam D’Alton to Perficient as the Salesforce and MuleSoft Alliance Manager! The Alliance Manager role is a leadership position focused on the stewardship of our Salesforce and MuleSoft partnerships. Adam joins our team with prior experience supporting the Salesforce ecosystem in sales, consulting, marketing, and alliances roles. He is excited […]

In my previous blog, An Introduction to Service Cloud Voice, I provided a high-level overview of Service Cloud Voice and some key benefits a part of this offering. In this post, I will cover why Amazon Connect is the best option for Service Cloud Voice telephony and what some of the advantages and capabilties of […]

A New Solution for the Contact Center Pre-integrated with Amazon Connect, Powered by Salesforce Service Cloud Voice seamlessly enhances your Salesforce Service Cloud investment with telephony. By bringing together voice communications, digital channels, and CRM data, you equip your agents with smart and streamlined service to provide your customers with a great phone experience from […]

When building digital customer strategies, enterprises often turn to Salesforce consulting partners to help transform their business. These partners help accelerate application development and delivery by: Jumpstarting digital transformation with Salesforce accelerators Implementing governance and design thinking best practices Staying on top of the trends with ongoing training and certifications Forrester defines Salesforce consulting partners […]

The Salesforce Developer Experience (DX) is a set of tools that streamlines the entire development lifecycle. It improves team development and collaboration, facilitates automated testing and continuous integration, and makes the release cycle more efficient and agile. In this blog, we are going to see why and how to set up a Salesforce Environment on […]

Given the unique challenges of healthcare, deciding what you do or do not need in your CRM can have profound ramifications on future capabilities.  My previous blog pointed out that the Legacy CRM systems that have been a mainstay in healthcare for decades are quite different from the Enterprise platforms that have become the norm.  Today, healthcare marketing […]

Health plan organizations must conquer mountains of data, increasing regulations, and escalating consumer expectations. The digital interactions happening beyond your industry shape customers’ expectations.  That’s why your digital presence matters, so you can offer services to meet their needs wherever they are.  Common Risks and Consequences for Health Plans Not Embracing Digital Transformation: Digital transformation in regulated […]

Over the past fifteen years I’ve spent thousands of hours helping healthcare organizations adopt and get the most out of their CRMs. These efforts have changed significantly as the market has evolved. Part of my job has been to change the mindsets of those that had been doing it one way for decades.  The highly […]

What Is MFA, and Why Is It Important? As the security landscape evolves and threats compromising user credentials become more common, it’s important to implement strong security measures to protect your business and customers. Multi-factor authentication (MFA) is one of the easiest, most effective ways to prevent unauthorized account access and safeguard your Salesforce data. […]