Posts Tagged ‘salesforce’

We are thrilled to announce that we are expanding our capabilities in digital health solutions with the acquisition of MedTouch. MedTouch is an award-winning $13 million annual revenue digital healthcare marketing and technology consulting firm. The imperative to provide customers with thoughtfully designed and effective digital experiences is at a high right now for healthcare […]

Dreamforce 2019 is officially underway! It’s always one of the biggest events of the year in San Francisco, packed with energy, innovation, announcements and plenty of parties (not to mention, thousands of people who should have worn more comfortable shoes).  So what’s all the buzz about anyway? To kick off this year’s event, Chairman and […]

How To Make it Through a Monday Some people love Mondays and some people hate them. If you love Mondays, more power to you. Embrace the week with a fresh perspective, smile, and share your favorite tips to crush your work week in the comments below. If you hate Mondays, you might consider a strategy […]

One of the benefits of working with Amazon Connect is its ability to integrate with third party platforms, such as Salesforce. The Amazon Connect CTI Adapter is a browser-based Contact Control Panel (CCP) that integrates with the Salesforce CRM. First released in 2017, the adapter enhances the functionality across both platforms, providing a more robust […]

MuleSoft’s Anypoint platform is a robust system to help both in creating and leveraging connections between separate systems. This can, in effect, create an “application network” where previously unconnected sources of data come together to meet your business’s needs. (By the way, if you’re not familiar with MuleSoft yet, you can learn more about the […]

The Disney Data & Analytics Conference at Disney’s Coronado Springs Resort is being held in Orlando, Florida August 20-21, 2019.  This conference introduces attendees to the tools and training needed to integrate advanced decision-making techniques into business processes that center on the experience of customers, clients, and guests. One such tool that you’ll find at […]

Marketing Cloud is a powerful and complex tool, but there are a few things that make it stand out as a premier solution for digital marketing. Here’s a closer look at what you need to know.  The Top 4 Features of Marketing Cloud 1: Marketing Cloud Connect Creating a powerful connection between other Salesforce Clouds […]

You’ve made the commitment to show measurable results from your marketing efforts. You know there’s value in making data-driven decisions. And maybe you’ve heard that Datorama can help. So … now what? We all know that technology can only take things so far. To maximize the value of your marketing ROI measurement, you need a […]

We all know the importance of measuring ROI and making data-driven decisions. The concept is simple. The execution, on the other hand, is easier said than done. The challenge isn’t a shortage of data. As a marketer, you’re likely sitting on a pile of it. But typically, this data lives all over the place, including […]

Recently, at Informatica World 2019, I heard the importance of data platform in building AI capabilities for the organization. What is interesting is that Informatica, known for their products delivering the “Switzerland of Data”, is now using AI capabilities to enhance their own suite of products with CLAIRE capabilities. In further exploring a few other […]

Carrix, Inc., operates more cargo terminals than any other company in the world. With marine terminal and rail yard operations in more than 250 strategic locations around the world, Carrix is unmatched in skill, experience, and productivity. No Community = No Connection With operations across five continents and a vast network of interconnected transportation solutions, […]

Salesforce is known to open up doors, not just for the people using the technology at organizations, but also for the people managing it. As a proud Salesforce Admin or Salesforce community manager, make the most of your position! Salesforce (and their partners) offer a lot of opportunities to develop your personal brand and engage […]

Three Perficient Trailblazers Share Why They Love Salesforce and Trailhead We are here to dispell the myth: Salesforce is not just for sales folks and Trailhead is not just for Salesforce folks! As we continue to expand and develop our own Salesforce org at Perficient, people all across the organization are getting a more up […]

Implementing New Tech for Financial Services The financial services industry has a few extra things to look out for when implementing new technology than other organizations. Between evolving regulations and compliance requirements, having a tool that can grow with you is increasingly important, especially when everything seems to be moving to the cloud. Creating an […]

From Sharing Economy to Collaboration Economy Whether you’ve booked a rideshare car service, stayed in a stranger’s empty room on vacation, or found Fido a new home away from home, there’s a good chance you’ve witnessed the sharing economy. It’s this growing business trend that is beginning to impact the way businesses run for not […]

Vlocity is a San Francisco-based company that delivers industry-specific cloud and mobile software that embed digital, omnichannel processes for customer-centric industries. They are also a Strategic Partner to Salesforce and have many tools developed to help their customers and partners drive results and ensure success. However, Vlocity’s VisualForce community lacked engagement and was difficult to […]

Bringing new technology to a team is always going to bring a set of challenges. As humans, we are creatures of habit, but we also have the ability to understand the logic behind adapting to the needs of the future.  When the Dark Cloud of Change is Already Looming For any business to succeed long-term, […]

Organizational Change Management (OCM) has a profound impact on the probability of staying on schedule and on budget, resulting in a higher benefit realization as well as greater ROI. The OCM advisory firm Prosci estimates that two-thirds of all enterprise-level projects fail to meet business objectives and ultimately bring little or no ROI due to […]

Self-service communities open the Salesforce platform up as a place to do business with your customers, past just providing support. Saving Human Agent Time = Saving Company Money Implementing a self-service community is an easy recommendation when customer have questions like, “How do I reduce support or call center costs?” or “I’m concerned about agent […]

The Office Prank Landscape is Changing While typical office pranks include filling a room with balloons (awful for the environment), a cup of water spilling when the door opens (this can ruin a cellphone), or wrapping a carrot up as a Tootsie Roll (just cruel, Dawn), Salesforce Admins have a whole other playing field to […]