Posts Tagged ‘jockularity’

Developing and delivering content that resonates with your customers doesn’t have to be a random act. With two simple strategies for elevating your game, you can be sure that your customers get the content they want.

Increasing conversions is usually a strong motivator for diving into the world of A/B and multivariate testing. We can often only assume that we know what may resonate with our users. Testing gives us real-world data!

Track multiple interactions within a page and extend your analytics capabilities with Brainjocks SCORE Experience Rules (XPR).

At this year’s Sitecore Symposium, there was a lot of really great information shared. Read on for inspiring ideas about how organizations can continue to mature with Sitecore and some helpful key takeaways.

Client Management is an essential role at Brainjocks, and one we take very seriously. Read Emily’s post to get a sneak peek into what it’s like to be a Delivery Manager and how she guides projects through every phase.

This year’s Sitecore Symposium is jam packed with sessions, but make sure you block off your 10:30 a.m. slot on October 11 to swing by my session with Craig Burkart, Senior Manager of Interactive Marketing at Ecolab.

In the current technology and information climate, more and more users want their vendors to have safeguards and processes in place to ensure data protection.

Choosing the right CMS and technology partner can help you plan for the challenges of growing your business. Being prepared for the evolution of your customer’s expectations can give your company a sustainable competitive advantage.

Business users are bringing their consumer purchasing power with them to the office. They expect instantaneous results. Designers need to find a balance between meeting this expectation and creating an interface that isn’t cluttered.

With pattern personalization in Sitecore, marketers can match visitors to a user type and deliver personalized content in real-time.

With 97% of marketers saying account based marketing had higher ROI than other marketing activities, it’s critical to invest in ABM and personalization as a tactic to drive conversions.

The overarching concept of personalization is to improve the customer experience on a site by utilizing information to present unique content that’s specific to each individual site visitor’s needs.