Posts Tagged ‘consumer_markets’

Brick-and-mortar vs. the Amazon’s of the digital space…How are brick-and-mortar stores going to survive in what has become a digital era?  Stores still provide a very strong foundation of retailing with majority of sales occurring within the actual store.  But in order to stay competitive, stores need to provide a relevant and unique experience for […]

Have you ever walked into a store only to realize that there is no rhyme or reason to its organization or layout? Just last weekend I was trying to find a dress (last minute of course) for a friend’s wedding. The first store I entered was disorganized and there was no one to assist me. […]

The digital age has forever changed the way consumers purchase products and services.  Even though it would seem that we, as consumers, are living in an age where the digital space seems to dominate the shopping process, the internet is not the sole source of consumer and retail goods. So it would seem that the […]

If you love Apple as much as I do, then you are definitely tired today.  Why?  Because you were one of the people who got up early this morning (2am CST) and wait for Apple and cell providers to accommodate the heavy flow of consumers wanting to pre-order their new iPhone!  So now that the […]

If you are like me, then you were waiting with bated breath for today’s announcement from Apple regarding their latest technology.  Apple revealed the iPhone 6, iPhone 6 Plus, Apple Pay and the wearable technology that everyone was waiting for, the Apple Watch.  Apple has revolutionized technology over the decades and with today’s reveal of […]

As the connected consumer evolves, demands and expectations continue to rise, and trends rapidly change.  Connected Consumers use the power of information to drive prices down, yet still demand a high level of service.  Retailers must utilize and analyze complex data to understand insights, customer service expectations and responses that will supersede the expectations of […]

I came across a great article in 1-to-1 Media regarding 3 critical elements of the customer experience that enable retail organizations to position themselves ahead of the competition. We remember the days of talking about the 3 must-haves in retail as: Buy Move Sell But in the article titled “The Three-Legged Stool of Retail,” Timothy Hood presents three […]

What would you say if I told you that the Internet was not the first channel of that gave consumers a more convenient and automated way to purchase and obtain consumer goods? The Internet has given consumers a lot of power in regards to researching products, purchasing habits, and delivery options. It has provided consumers […]

If you have been on the internet at all in the past few weeks, especially Facebook, then you most likely have been inundated news, posts and videos regarding the ALS Ice Bucket Challenge.  The internet has been streaming with videos of people dousing themselves with ice water and in turn, challenging their friends and family […]

The roles of selling and marketing to consumers have drastically evolved in recent years.  Advances in technology have significantly altered how retailers and consumer products organizations interact with consumers as the need for convenience and personalized connection have become top priority in this increasingly digital, mobile and social purchasing landscape. To meet these expectations, companies […]

Jim: Michael, how was your vacation? Michael: Ended too fast, too fast. We had a wonderful time in Freedom, NH, but freedom is now over. The days are getting shorter, the barbecues are wrapping up, and I even spotted a school bus this morning. Jim: Only 127 day until Christmas. Michael: And only 100 days until […]

I came across NRF’s infographic on the Top 2014 Back-to-School and College Trends. Let’s break this down and look at how the new “connected consumer” era of retail is impacting shopping trends through digital and technology channels. Here are 5 top digital trends from the survey: 44% will purchase items online, up from 37% last […]