IBM announced Digital Experience 8.5

Today at the Gartner Portal, Content, and Collaboration Summit, Pam Chandor (VP Global Software Sales for IBM Collaboration Solutions) announced IBM Digital Experiences v8.5. Here is the summary of updated capabilities, you can read about it in more detail at the link above. One important point Pam did make, was that it’s useful to use Patterns of Engagement when planning a digital experience initiative.

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IBM Digital Experience V8.5 offerings updated capabilities include:

• Simplified authoring capabilities for line-of-business users to more easily create innovative digital experiences including:
  • New floating content management toolbar that simplifies the content authoring experience and lets you focus on creating content
  • Expanded rich text editor that makes it easier to craft the right message for your audience
  • Ability to create vanity URLs allowing your customers to easily find your digital experience

• Enhanced content and application integration for more personalized experiences including:
  • New IBM WebSphere® Portal Integration for Enterprise Marketing Management that provides integration with IBM Interact and IBM Marketing Center allowing you to add valuable targeted marketing campaigns to your digital experience
  • New Digital Data Connector that makes it easier to infuse any data within the context of the digital experience

• Optimization for multichannel delivery
  • Enhanced integration with IBM Worklight® for targeted content within a hybrid mobile application
  • Standard responsive and adaptive templates and tooling

Updated IBM Digital Experience V8.5 offerings include:

• IBM Customer Experience Suite V8.5.
• IBM Customer Experience Suite Rich Media Edition V8.5.
• IBM Employee Experience Suite V8.5.
• IBM Portal Server V8.5.
• IBM Portal Enable V8.5.
• IBM Portal Extend V8.5.
• IBM Portal Express® V8.5.
• IBM Web Content Manager V8.5.
• IBM Web Content Manager Rich Media Edition V8.5.
• IBM Web Content Manager Standard Edition V8.5.
• IBM Content Accelerator V8.5.
• IBM Content Accelerator and WebSphere Portal V8.5.