Digital Marketing

Rand Fishkin is the CEO & Co-Founder of the web’s most popular SEO Software provider; SEOmoz. Together with Eric Enge, he co-authored the Art of SEO from O’Reilly Media and was named on the 40 Under 40 List and 30 Best Young Tech Entrepreneurs Under 30. Rand has been written about in The Seattle Times, […]

This week’s interview is with Rand Fishkin of SEOmoz, who is also co-author with me for The Art of SEO book which we wrote together with Stephan Spencer and Jessie Stricchiola. In the interview, we discuss Google’s Panda release in depth. This includes: Machine Learning Algorithms Google’s use of Social Data User Interaction With Your […]

I recently asked Stefan Weitz to sit down with me for an interview and he came back to me with this interesting idea – a discussion on the shift from a web of nouns to a web of verbs. I knew I was in for an interesting ride even before the interview started! The interview […]

Stefan Weitz is a Director of Search at Microsoft and is charged with working with people and organizations across the industry to promote and improve Search technologies. While focused on Microsoft’s product line, he works across the industry to understand searcher behavior and in his role as an evangelist for Search, gathers and distills feedback […]

OK, I know I have said this several times now, but … The Eric Enge interview series is hereby reborn. With the continuing growth of Perficient Digital, we now have the staff in place to give this the attention it deserves. This means two things: A solid active stream of interviews More attention to the […]

For several years now, Perficient (@Perficient) has followed many IT professionals on Twitter, including hundreds of CIOs (many of whom are listed at on CIO Twitter Dashboard / @CIODashboard). While IT leaders make up our target market, they are also some of the most influential voices across social networks like Twitter. At many companies, these […]

Today Adobe announced Creative Suite 5.5. This point upgrade is a significant change in the Creative Suite release cycle. Because technology is evolving so rapidly, Adobe has moved to point releases in order to get new features and functionality to market more quickly. Included in this release are a host of new features across the […]

Much attention has been paid to the recent Google algorithm change that Danny Sullivan called the Farmer Update and that Google in a Wired article referred to as Panda. A lot of focus has been paid to the types of sites impacted, and the nature of the signals that Google has available to it to […]

Google does an awesome job in creating new signals for itself. Two recent ones have caught my attention: Google Preview: You can see what this looks like here: Once you enter a search result in, if you click on the magnifying glass you see a preview of the web page before you click through on […]

At the recent Elite Retreat in San Francisco, I had the chance to spend time with Matt Mickiewicz, the founder of SitePoint, 99designs, and Flippa.com. As I learned more about what he has done I thought it would be a great story to share in an interview. The things you can learn from this interview […]

Matt is the co-founder of SitePoint a major destination on the Internet for Web Professionals. The company was named one of the 100 fastest growing businesses among all categories by BRW Magazine for 3 years in a row and has appeared on the Delloite & Touche Technology Fast 50 numerous times. In February 2008, Matt […]

(Updated 6 November 2014) One of the wonderful things about the web is that most of the world’s information is accessible online. Better still, a large portion of the world has access to all of that information. Search engines play a huge role in making it easy to sift through that information and find the […]