Experience Design

Address common barriers to delivering on customer expectations

What Did You Expect? Delivering Experiences that Meet Customer Expectations (Part 3 of 3)

Part 3: Delivering on Expectations Are you ever unsure of what your customers want? Would knowing what they expect help you drive business outcomes? If this sounds like you, read on as we explore the art and science of expectations in the wrap-up to this three-part series. Our story so far has explored the gap […]

How Incorporating Motion Design on Websites Improves Overall Business

When consumers visit a website, they expect to find the website designed to tell them who the company is and how its products and services can be beneficial to them, and businesses have a greater chance of accomplishing this when incorporating motion into its website design. Motion design can tell a business’ story at a […]

The Beauty of Simplicity: The Key to Accessible Web Design

In today’s hectic world, humans are increasingly drawn to simplicity. Stemming from a rising need for everyday efficiency and speed, we are in constant search for the next new technology that will make our lives easier. While this inclination toward simplicity is likely intuitive for most aspects of modern life, we often see the opposite […]

Design for customer needs

What Did You Expect? Delivering Experiences that Meet Customer Expectations (Part 2 of 3)

Part 2: Keeping Up with Changing Customer Needs Are you ever unsure of what your customers want? Would knowing what they expect help you drive business outcomes? If this sounds like you, read on as we explore the art and science of expectations in the second installment of this three-part series. In Part 1 I […]

A Process Integration Timeline of Accessibility Testing

All too often, accessibility does not cross the mind of designers or developers until it is too late in the process. Approaching accessibility as a final checkbox in the entire process of a webpage and website development will result in exurbanite defects and adversely affect the final product. Developers and designers must take on the […]

It’s a Program, Not a Project: Designing Websites for Accessibility

Many companies view accessibility remediation as a one-off project or a parallel effort to their current development life cycle. In fact, it is the opposite. Accessibility should be integrated into your overall design process from the very beginning. It’s important to focus on the benefits and advantages of “shifting left” and incorporating accessibility into the […]

Understanding Disability Types for Effective UI Design: 3 Key Factors for Empathetic Problem-Solving

The Assumptions We Make About Disability What comes to mind when you’re thinking about what it means for a person to be disabled? Are they deaf? Is their mobility compromised in some way? What about their vision? It’s important to remember that senses and abilities like these aren’t only reserved for those with permanent disabilities. […]

Sitecore Architects Perficient

Be a Sitecore Architect at Perficient

Why do people love working on the Sitecore team at Perficient? If you ask our colleagues, you might hear words like “teamwork, trust, and fun.” Learn more about our Sitecore Architect role. (And, pssst! We’re hiring!) Working On Sitecore at Perficient is a Winning Work Day Perficient has been partnering with Sitecore for more than […]

Happy Mixed Race Group Looking At Notes On Glass Board.

Lean: The Business Value of Experience Design (Part 4 of 8)

This is the fourth in a series of blog posts sharing the results of our study on the business value of experience design. In this post, we explore the value of a lean design:  A collaborative approach to design that is pragmatic, inclusive, and moves fast to show valuable purpose to the company and its customers. […]

Iterative Design for Quick Turn-Around Projects

With the onset of the COVID-19 pandemic, businesses and consumers are reminded that anything can happen. Consumers are looking to the companies and resources they trust to understand relevant, rapidly evolving information and guidance. Brands have an opportunity to grow that trust by creating website experiences with up-to-date visuals, content, features, and functionalities consumers need […]

A Strategic Perspective: Emphasizing Inclusivity on a Global Level for Web Design

It’s our job as marketers, designers, and strategists to develop and design inclusive web experiences and user interfaces. These experiences must aim to accommodate and benefit different audience needs based on their geographical location, culture, ethnicity, race, gender, age, language, sexual orientation, and so on, without seeing these factors as an obstacle to overcome in […]

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Know My Industry: The Business Value of Experience Design (Part 3 of 8)

This is the third in a series of blog posts sharing the results of our study on the business value of experience design. In this post, we explore the value of knowing the industry:  Applying the unique demands and challenges that the industry category brings to remain competitive and relevant. In 1944, British grad student […]

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